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Description
Beeswax serves as a top-tier buying platform that features a cohesive user interface and streamlined workflows, along with exclusive access to data and a carefully selected omnichannel inventory. Founded on the ideals of transparency, customization, and user empowerment, Beeswax allows you to harness and implement premium programmatic solutions effectively. The platform’s log-level detail equips users to fully leverage their programmatic insights. You can control your bidding strategy to balance cost-effectiveness and campaign timing effectively. Additionally, you can utilize the standard algorithms typically found in traditional demand-side platforms (DSPs). The interface provides bid modifiers that allow for quick and efficient adjustments using a single variable. Furthermore, you can implement bid models designed for multivariate optimization, often derived from insights gathered from log-level data. There are various techniques available to optimize towards specific key performance indicators (KPIs) that are tailored to your campaign's unique requirements. By steering clear of the opaque "black box" model, Beeswax facilitates transparent optimization based on real-time campaign performance, allowing you to fine-tune your campaigns and reporting strategies to better meet your objectives and enhance overall success. This level of customization ensures that every aspect of your advertising efforts is aligned with your desired outcomes.
Description
ad:personam, a self-serve DSP, is built on the Xandr Microsoft DSP API and offers a solution for programmatic marketing to small businesses, startups, or agencies. It breaks down financial barriers by allowing everyone to access programmatic advertising. The platform offers a variety of programmatic purchasing solutions, such as Contextual Targeting and Audience Target Groups. It also offers Connected TV, Video & Audio Campaigns, Retargeting, and Video & Audio Campaigns. The platform supports a variety of creative ad formats, including GIF, JPEG and PNG files, HTML5, audio and video files. Integrating with Google Looker allows for real-time dashboards and reporting. The Smart Templates feature ensures swift campaign setup, while built-in fraud detection and site whitelisting/blocklisting tools ensure authentic ad interactions. Ad:personam also offers access to global data and inventory providers, including video, audio and CTVs. This opens the door to premium audiences and sites.
API Access
Has API
API Access
Has API
Integrations
Xandr
33Across Lexicon
AOL Mail
AppLovin
AppsFlyer
Beachfront
ChatGPT
Delivr
FreeWheel DemandSuite
Google Cloud BigQuery
Integrations
Xandr
33Across Lexicon
AOL Mail
AppLovin
AppsFlyer
Beachfront
ChatGPT
Delivr
FreeWheel DemandSuite
Google Cloud BigQuery
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
€149/month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
FreeWheel
Country
Netherlands
Website
www.freewheel.com/beeswax
Vendor Details
Company Name
ad:personam
Founded
2021
Country
Germany
Website
www.adpersonam.io
