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Description
Our objective is to assist both franchisors and franchisees in successfully maneuvering through the complexities of franchise marketing. We offer actionable digital marketing guides, insightful industry case studies, and highlight effective franchise marketing strategies. Crafting a successful franchise marketing campaign may prove to be challenging, yet the benefits of doing so are significant when executed properly. At the heart of any stellar marketing initiative lies compelling content. Content marketing focuses on engaging the target audience while simultaneously establishing authority in the field. Despite recognizing the critical role of marketing content, many franchise organizations hesitate to allocate the necessary time and resources for its creation. Utilizing social media platforms such as Instagram, Facebook, and LinkedIn can be an excellent approach to connect with and engage potential franchise leads. Conversely, there is a prevailing sentiment that email marketing has lost its effectiveness as a digital marketing tool in the franchise sector due to the rising prominence of social media. Yet, it is essential to remember that integrating various marketing channels may yield the best results overall.
Description
Gorilla Dash is the operating system for franchise networks. It replaces the stack of separate subscriptions a multi-location business normally runs - reporting tool, CRM, website builder, email platform, SMS gateway, review manager, intranet, help desk - with one platform where every location's data lives in the same place.
The structure is built for franchising. A head-office (parent) account sits above an unlimited number of independent location accounts. Each franchisee, area developer or branch manages its own contacts, website, campaigns and phone numbers, while head office keeps full visibility, network-wide reporting and brand control from the level above.
What is included:
Operations and reporting - financial reporting, benchmarking across locations, support ticketing, vendor and supplier management, memberships and subscriptions, appointment scheduling, event calendar, organisation charts.
Marketing and sales - franchise websites with local pages, CRM and lead management, email marketing, SMS messaging, reputation and review management, call tracking, competitions and promotions, online stores and branded merchandise stores.
People and communications - internal communications, knowledge base and training, resource library, recruitment, plus REST and GraphQL APIs with POS, accounting and marketing integrations.
Pricing starts at US$52 per location per month.
API Access
Has API
No
API Access
Has API
Yes
Integrations
AVANSER
No
Amazon Web Services (AWS)
No
Bigin by Zoho CRM
No
Gmail
No
Google Ads
No
Google Analytics
No
Google Business Profile
No
Google Cloud Platform
No
HubSpot CRM
No
Microsoft 365
No
Integrations
AVANSER
Yes
Amazon Web Services (AWS)
Yes
Bigin by Zoho CRM
Yes
Gmail
Yes
Google Ads
Yes
Google Analytics
Yes
Google Business Profile
Yes
Google Cloud Platform
Yes
HubSpot CRM
Yes
Microsoft 365
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$52
US$52 per location per month. Standard, Growth and Pro plans are available depending on the modules a network needs, and professional services (custom development, data migration, integration work) are billed at US$70 per hour. Head office pays for the network or each location is billed directly - both are supported.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
FranchiseHive
Founded
2016
Country
United States
Website
franchisehive.com
Vendor Details
Company Name
Gorilla Dash
Founded
2019
Country
United States
Website
gorilladash.com
Product Features
Franchise Management
Appointment Scheduling
No
Automatic Re-ordering
Yes
CRM
No
Commission Management
Yes
Construction Tracker
Yes
Contract Management & Signature
No
Franchise Intranet
Yes
Job Scheduling
Yes
LMS / Training
No
Marketing
No
Onboarding
No
Online Store
Yes
Reputation Management
No
Website Manager
Yes
Product Features
Franchise Management
Appointment Scheduling
Yes
Automatic Re-ordering
Yes
CRM
Yes
Commission Management
Yes
Construction Tracker
Yes
Contract Management & Signature
Yes
Franchise Intranet
Yes
Job Scheduling
Yes
LMS / Training
Yes
Marketing
Yes
Onboarding
Yes
Online Store
Yes
Reputation Management
Yes
Website Manager
Yes
