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Description
FoxMetrics addresses the difficulties posed by disconnected systems and products by effectively capturing, storing, and utilizing data generated from various sources, including web and mobile platforms, to enhance the value derived from customer behavior insights. By enabling businesses to collect, enrich, and analyze their web visitor activities, FoxMetrics simplifies the reporting process for sessions, users, page views, custom events, and other important metrics. This solution enhances return on investment by allowing companies to assess and determine the most successful marketing strategies and campaigns, thereby boosting conversions and sales across diverse channels. The primary obstacle is not the absence of data, but rather the challenge of swiftly extracting significant and actionable insights from it. Additionally, FoxMetrics provides restaurants with the tools necessary to gather and evaluate data from various sources, such as their website visitors, ordering systems, loyalty programs, delivery services, and location/map applications, effectively bridging the gap between online and offline data collection. This comprehensive approach ensures that businesses can make informed decisions based on a holistic view of their customer interactions.
Description
WebTrak™ enhances the capabilities of MarketWide™ by monitoring various aspects of website activity, such as visitor counts, pages viewed, geographical locations, device types, operating systems, browsers used, referral sources, and conversion rates. It systematically records website engagement at two distinct levels—by individual visitor and by specific page, allowing for a comprehensive overview of user sessions that may involve multiple pages accessed in sequence. This tool captures engagement data in real-time, integrating it directly into your marketing system, thus effectively merging both online and offline customer information. By doing so, WebTrak™ equips you with valuable insights that can inform more strategic decision-making. Additionally, to comply with GDPR regulations, it differentiates between legitimate visitors and those who remain anonymous, ensuring responsible data handling practices. This dual-level tracking not only enhances understanding of user behavior but also optimizes marketing efforts for better results.
API Access
Has API
API Access
Has API
Integrations
Campaign Monitor
Mailchimp
MarketWide
Marketo
Salesforce
Shopify
SugarCRM
Integrations
Campaign Monitor
Mailchimp
MarketWide
Marketo
Salesforce
Shopify
SugarCRM
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
FoxMetrics
Founded
2010
Country
United States
Website
www.foxmetrics.com
Vendor Details
Company Name
DSI
Country
United States
Website
www.dsimarketingservices.com/webtrak/
Product Features
Customer Engagement
Analytics
Churn Management
Communication Management
Community Management
Content Syndication
Feedback Collection
Gamification
Live Chat
Video Content
Customer Experience
Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis
Customer Satisfaction
360 Degree Feedback
Analytics
Call Reporting
Complaint Monitoring
Feedback Collection
Survey Management
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Web Analytics
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking
Product Features
Web Analytics
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking