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Description
Eye tracking is a prevalent qualitative research technique utilized in market research, predominantly by larger firms that often operate their own dedicated laboratories. As a result, studies employing this method tend to be both costly and time-intensive, typically limited to a select number of projects and participants. In the context of analyzing user interactions on websites and interfaces, researchers gather visual data alongside mouse movement recordings. Due to the need for specialized and expensive equipment, participants generally must be present in a laboratory environment. Consequently, the high financial burden associated with eye tracking has led to its infrequent use in the UI/UX field, making researchers seek alternative methods that are more accessible and cost-effective. This lack of commonality in eye tracking usage underscores the challenges faced in integrating advanced research techniques into broader design practices.
Description
The Gaze Intelligence Team boasts extensive expertise in eye tracking, particularly in scientific settings and with industry professionals. Their background includes significant consulting work with SMI Sensomotoric Instruments, a leading name in the eye tracking field. Pupil Invisible stands out as the most sophisticated eye tracking glasses available today, incorporating advanced Artificial Intelligence that eliminates the need for adjustments or calibrations, providing immediate insights and functioning seamlessly in any environment. This device is regarded as the premier VR equipment, offering human-eye resolution, an integrated 100Hz Binocular Eye Tracker, Ultraleap hand tracking, and compatibility with a wide range of applications, including those on SteamVR. Additionally, EyeVido serves as a one-of-a-kind, affordable cloud platform designed for efficient web and mobile application testing. Furthermore, LiveTrack Lightning introduces the first cost-effective 500Hz eye tracking solution tailored for laboratory and research purposes, enhancing the capabilities of researchers and professionals alike. This innovative technology is paving the way for more accessible and effective eye tracking solutions in various domains.
API Access
Has API
API Access
Has API
Integrations
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Integrations
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Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Eyezag
Country
Germany
Website
eyezag.com/eye-tracking/
Vendor Details
Company Name
Gaze Intelligence
Founded
2017
Country
France
Website
gazeintelligence.com/eye-tracking-solutions