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Description

We provide audience data that is both addressable and compliant with privacy regulations, enabling marketers to connect with new customers, improve marketing analytics, gain deeper insights, and enhance the performance of their omnichannel campaigns. You can effectively identify, reach, and engage your ideal customers across various digital platforms. By leveraging the full potential of your data, you can drive business growth. Strengthen your marketing and advertising strategies with a comprehensive understanding of audience data, detailed consumer profile segmentation, and effective omnichannel targeting tailored for specific verticals and seasonal initiatives. Work closely with our audience specialists to create a tailored audience plan that aligns with your campaign objectives. As a premier global provider of audience solutions for insights, personalization, and targeted outreach, Eyeota eliminates the challenges posed by data silos, facilitating integration across diverse industries, digital channels, and product categories. Our approach combines online and offline identifiers to generate robust audience-targeting data, empowering both B2B and B2C brands to optimize their marketing and advertising efforts. Ultimately, this enables brands to not only reach their target audiences but also to build lasting relationships with them.

Description

Velocidi is an e-commerce marketing solution that provides first-party audience solutions. Velocidi is used by brands and agencies to automatically segment their first-party audiences on major platforms for strategic marketing. Velocidi's award winning technology uses machine learning to predict customer behavior, creating highly targeted segments for campaigns that maximize revenue growth.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Amazon Web Services (AWS) Yes 
Basis DSP Yes 
Epsilon Data Yes 
Facebook Ads No 
InMobi Yes 
LiveRamp Yes 
Lotame Yes 
Meta Ads No 
Nielsen Ad Intel Yes 
Outbrain Yes 
Proximic by Comscore Yes 
Quantcast Yes 
StackAdapt Yes 
Taboola Yes 
The Trade Desk Yes 
TransUnion Digital Business Profile Yes 
TransUnion TruAudience Yes 
Vistar Yes 
Xandr Yes 
Zeta CDP+ Yes 

Integrations

Amazon Web Services (AWS) No 
Basis DSP No 
Epsilon Data No 
Facebook Ads Yes 
InMobi No 
LiveRamp No 
Lotame No 
Meta Ads Yes 
Nielsen Ad Intel No 
Outbrain No 
Proximic by Comscore No 
Quantcast No 
StackAdapt No 
Taboola No 
The Trade Desk No 
TransUnion Digital Business Profile No 
TransUnion TruAudience No 
Vistar No 
Xandr No 
Zeta CDP+ No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Eyeota

Founded

2010

Country

Singapore

Website

www.eyeota.com

Vendor Details

Company Name

Velocidi

Founded

2011

Country

New York, NY

Website

www.velocidi.com

Product Features

Audience Intelligence

AI / Machine Learning Yes 
Audience Segmentation Yes 
Competitive Intelligence No 
Content Tracking No 
Data Visualization No 
Data-Driven Insights No 
Filters / Search Yes 
Image Recognition No 
Sentiment Analysis No 
Social Listening No 
Social Media Analytics No 
Trend Tracking No 

Buyer Intent

B2B Lead Generation No 
CRM Integration Yes 
Channel Attribution Yes 
Competitor Analysis No 
Content Marketing No 
Customer Journey Mapping Yes 
Customer Profiles Yes 
Intent Data Yes 
Lead Notifications No 
Lead Scoring No 

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management No 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling Yes 

Machine Learning

Deep Learning No 
ML Algorithm Library Yes 
Model Training Yes 
Natural Language Processing (NLP) No 
Predictive Modeling Yes 
Statistical / Mathematical Tools No 
Templates No 
Visualization Yes 

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation Yes 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics Yes 
ROI Tracking Yes 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Personalization

A/B Testing Yes 
Abandoned Cart Saver Yes 
Account Based Marketing No 
Behavioral Targeting Yes 
Campaign Segmentation Yes 
Content Analytics No 
Contextual Targeting No 
Customer Profiles Yes 
Experience Management No 
Recommendation Engine Yes 
Website Personalization Yes 

Alternatives

Alternatives