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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Consumers have clear desires, and they expect brands to recognize and respond to them. In order to connect with consumers effectively and outperform rivals, marketers must focus on reaching the appropriate audience with messages crafted to engage them rather than merely inform. By adopting a data-driven approach that encompasses not just demographic insights but also behavioral, lifestyle, and attitudinal factors, successful marketers can foster deeper connections with their audience. Experian’s user-friendly Mosaic® USA consumer segmentation tool, which analyzes 126 million households and encompasses 650 lifestyle and interest attributes, equips marketers to accurately identify and engage their target audience on a personal level. Mosaic categorizes the US market into 19 major segments and 71 detailed types, providing critical insights that help predict the behaviors, attitudes, and preferences of the most lucrative customers. This allows marketers to tailor their communications through preferred channels, ensuring that their messaging resonates and builds lasting relationships with consumers. Ultimately, leveraging such comprehensive data can significantly enhance brand loyalty and customer satisfaction.

Description

Mosaic facilitates digital interactions through various channels, whether managed by our specialists or utilized independently. Implement once and access everywhere. With Mosaic, your customers can seamlessly automate their conversations with your brand using advanced virtual assistants. Our enterprise-level performance is grounded in deep industry knowledge, catering to businesses of all sizes and sectors. Whether for inbound or outbound communication via voice, text, social media, or email, the cloud-based technology ensures rapid and straightforward activation, allowing you to get started swiftly. Mosaic crafts tailored and effortless experiences for your clients when they reach out to you, akin to having your most proficient employee engaged in every conversation to address inquiries and support transactions. We offer lifecycle managed services through a collaborative and practical method to ensure the effective delivery of Mosaic. Our dedicated Intrado Success Coaches play a crucial role in maintaining and updating the software with the latest controls and capabilities, while also incorporating the best practices in the market to enhance performance and user satisfaction. This comprehensive support further solidifies Mosaic's commitment to excellence in customer engagement.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Cisco ACI No 
Eckoh No 
Experian Consumer View Yes 
HoneyHive No 
Microsoft 365 No 
UltraDNS No 

Integrations

Cisco ACI Yes 
Eckoh Yes 
Experian Consumer View No 
HoneyHive Yes 
Microsoft 365 Yes 
UltraDNS Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Experian

Founded

1980

Country

United States

Website

www.experian.com/marketing-services/mosaic

Vendor Details

Company Name

Intrado

Country

United States

Website

www.intrado.com/en/enterprise-collaboration/customer-experience-services

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Product Features

Customer Experience

Action Management No 
Analytics No 
Customer Segmentation No 
Dashboard No 
Feedback Management No 
Knowledge Management No 
Multi-Channel Collection No 
Sentiment Analysis No 
Survey Management No 
Text Analysis No 
Trend Analysis No 

Customer Service

Alerts / Escalation No 
Appointment Management No 
Call Center Management No 
Email Management No 
Knowledge Base No 
Live Chat No 
Performance Metrics No 
Queue Management No 
Self Service Portal No 
Social Media Integration No 
Surveys & Feedback No 
Virtual Assistant No 
Workflow Management No 

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Collections MOSAiC Reviews

Collections MOSAiC

Information Services & Technology