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Description

Discover the reasons behind form abandonment or checkout issues and make necessary improvements. Effective optimization hinges on understanding form experience analytics, which is essential for perfecting a vital aspect of the customer journey. Gain valuable insights, enhance your forms, and elevate your business to new heights. The effectiveness of the forms on your website can significantly impact your previous online investments. Therefore, ensuring that your web forms operate at peak performance is of utmost importance. Exatom offers three comprehensive solutions within a single platform. These include form analytics and field metrics that provide in-depth insights unavailable through Google Analytics, data-driven tooltips designed to gently guide your visitors, and real-time notifications for any form-related issues. At Exatom, we prioritize your clients' privacy, which is why our platform operates without cookies and refrains from collecting personal data. Our services cater to both small and medium-sized businesses as well as large enterprises. We support a wide range of industries, including ecommerce, automotive, B2B, financial services, and gambling, ensuring tailored solutions for diverse needs. By leveraging our platform, businesses can not only improve their form performance but also enhance user engagement and satisfaction.

Description

Configuring web analytics tracking can quickly become chaotic, especially when the documentation you rely on is no longer current, leading me to search for a more efficient solution. Writing detailed instructions for developers to implement the necessary code snippets for improved data collection can consume a lot of time and resources. Measurementplan offers a streamlined approach by allowing you to define tracking events directly on your website, utilizing a Chrome extension that provides templates for both standard and custom events tailored for platforms such as Google Analytics 4 and Meta Ads. This innovative tool not only simplifies the tracking process but also ensures that your analytics remain accurate and up-to-date.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

No images available

Integrations

Google Chrome No 
Google Data Studio Yes 
Looker Yes 
Slack Yes 
Trello Yes 

Integrations

Google Chrome Yes 
Google Data Studio No 
Looker No 
Slack No 
Trello No 

Pricing Details

€150 per month
Free Trial Yes 
Free Version No 

Pricing Details

€99/month
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Exatom

Founded

2021

Country

Belgium

Website

exatom.io

Vendor Details

Company Name

Measurementplan

Founded

2023

Country

Sweden

Website

www.measurementplan.com

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Session Replay

Eye Tracking No 
Form Analytics No 
Heatmaps No 
Mouse Tracking No 
Optimization Tools No 
Session Recording No 
Surveys No 
User Experience Analysis No 
User Feedback No 
Visitor Segmentation No 

Product Features

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

Alternatives

Alternatives

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