Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
It is not enough to just implement a few ABM tactics. It is important to build a solid foundation for growth. Engagio is a B2B platform that helps companies deliver account-based marketing for sales and marketing. It provides the data, sales insights and full-journey analytics needed for sustainable success. With data from all your tech stack, you can build an ABM foundation. Our B2B customer data platform (CDP) allows you to combine data from all your tech stacks to give a complete view on accounts and people. Easy-to-use insights about target accounts and people will help your revenue team determine where to focus their efforts for maximum engagement, pipeline, and retention.
Description
The Mather Activation Platform empowers organizations to address the challenge of fragmented audience data by providing a comprehensive and cohesive view of first-party and subscriber information. It facilitates automated engagement and operational interactions throughout the customer journey, enhancing both revenue generation and operational efficiency. By integrating disparate audience and subscriber data, the platform creates a holistic, 360-degree perspective of each user, which serves as a reliable reference for various teams and systems. This unified data is transformed into automated marketing initiatives, which are executed through an email service provider and utilized as audience lists for both digital and traditional marketing campaigns. Teams leverage this platform to gain insights into the complete subscriber relationship, streamline the operational demands of managing lifecycle programs across different channels, and respond swiftly to potential churn, pricing adjustments, and service concerns without the hassle of amalgamating data from various sources. Additionally, it establishes a dependable groundwork for AI activation within their technological ecosystem, leveraging trustworthy data for informed decision-making and strategic actions. As a result, organizations can enhance their overall performance by effectively utilizing a single source of truth.
API Access
Has API
No
API Access
Has API
No
Integrations
Desktop.com
Yes
Gmail
Yes
LinkedIn Sales Navigator
Yes
Salesforce
Yes
Salesloft
Yes
Sophi Paywall
No
Integrations
Desktop.com
No
Gmail
No
LinkedIn Sales Navigator
No
Salesforce
No
Salesloft
No
Sophi Paywall
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Engagio
Founded
2015
Country
United States
Website
www.engagio.com
Vendor Details
Company Name
Mather
Founded
2002
Country
United States
Website
www.mathereconomics.com/mather-activation-platform/
Product Features
Buyer Intent
B2B Lead Generation
Yes
CRM Integration
Yes
Channel Attribution
Yes
Competitor Analysis
Yes
Content Marketing
No
Customer Journey Mapping
No
Customer Profiles
Yes
Intent Data
Yes
Lead Notifications
No
Lead Scoring
Yes
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
Yes
Data Matching
Yes
GDPR Compliance
No
Personalization
Yes
Predictive Modeling
No
Customer Engagement
Analytics
Yes
Churn Management
No
Communication Management
Yes
Community Management
No
Content Syndication
No
Feedback Collection
No
Gamification
No
Live Chat
No
Video Content
No
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No