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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Sprout Social’s Employee Advocacy platform is designed to expand brand reach by turning employees into powerful social media advocates who share pre-approved, on-brand content with their personal networks. This approach boosts organic social media reach significantly while saving organizations money on paid advertising by leveraging earned media value. Employees benefit from easy-to-use tools to discover, share, and engage with content on platforms like LinkedIn, X, Facebook, and Instagram, all while staying compliant with company messaging guidelines. The platform supports targeted communications through newsletters or workspace integrations like Microsoft Teams and Slack. Employers can monitor campaign success through comprehensive metrics that link advocacy activity to tangible business outcomes such as lead generation and event registrations. Gamification elements encourage employee participation and engagement. Sprout Social also offers customizable workflows and multi-language support to fit diverse organizational needs. It’s a strategic tool for companies aiming to strengthen brand awareness and drive sales through authentic employee voices.

Description

Manage lead generation efficiently across multiple platforms with a central hub. Collect valuable first-party information, track ROI clearly with Odore, and influence purchasing decisions by using targeted content at point of sale. Utilize campaign and customer data in order to increase basket size, boost cross-category sales, and boost LTV. Personalize content for each client to encourage repeat purchases. Engage in organic strategies to promote brand advocacy via loyalty programs and referrals. Reduce churn by delivering timely, relevant communications that are tailored to the customer's behavior and intentions. Take advantage of high-intent customers to maximize opportunities by utilizing timely offers such as abandoned carts and on-site triggers. Delivering the right content will help you maintain brand prominence and outshine your competitors' efforts.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AuthPoint Yes 
Axis LMS Yes 
DNSWatch Yes 
Facebook No 
Instagram No 
Pinterest No 
RiteTag Yes 
Salesforce No 
Sprout Social Yes 
ThreatSync Yes 
TikTok No 
Wufoo Yes 
X (Twitter) No 
Zapier Yes 

Integrations

AuthPoint No 
Axis LMS No 
DNSWatch No 
Facebook Yes 
Instagram Yes 
Pinterest Yes 
RiteTag No 
Salesforce Yes 
Sprout Social No 
ThreatSync No 
TikTok Yes 
Wufoo No 
X (Twitter) Yes 
Zapier No 

Pricing Details

$89 per user per month
Billed annually
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Sprout Social

Founded

2010

Country

United States

Website

sproutsocial.com/features/employee-advocacy/

Vendor Details

Company Name

Odore

Founded

2018

Country

United Kingdom

Website

odore.com

Product Features

Employee Advocacy

Content Controls / Compliance No 
Content Library Creation No 
Mobile Access No 
Post Scheduling No 
Push / Email Notifications No 
Reporting / Analytics No 
Social Sharing Gamification No 
Tiered User Permissions No 

Employee Engagement

Benchmarking Yes 
Cultural Alignment Yes 
Employee Awards Yes 
Employee Guides No 
Employee Recognition Yes 
Feedback Management No 
Goal Management Yes 
Health & Wellness Programs No 
Performance Management Yes 
Pulse Surveys Yes 

Internal Communications

App Integration No 
Blogs No 
Chat/Messaging No 
Email Management No 
Employee Directory No 
Event Calendar No 
Newsletter Management No 
Photo Gallery No 
Social Sharing No 
Survey Management No 
Telephony No 
Video Chat No 
Voice Chat No 

Social Media Management

Automated Publishing No 
Brand Tracking No 
Content Management No 
Customer Engagement No 
Multi-Account Management No 
Multi-User Collaboration No 
Post Scheduling No 
Reporting/Analytics No 
Social Media Monitoring No 

Social Networking

Activity / News Feed No 
Advertising Management No 
Blogs No 
Data Security No 
Event Management No 
Group Management No 
Media Library No 
Privacy Options No 
Real-time Chat No 
Social Media Integration No 
Social Media Tagging No 
User Profiles No 

Product Features

Customer Engagement

Analytics No 
Churn Management No 
Communication Management No 
Community Management No 
Content Syndication No 
Feedback Collection No 
Gamification No 
Live Chat No 
Video Content No 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

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