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features
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Average Ratings 0 Ratings

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support

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Description

Your business needs predictable, profitable results. Your customers deserve highly personalized omnichannel experiences. Unify customer data and eliminate silos through an API and open architecture to enable intelligent omnichannel engagement. Rapidly aligns business goals with industry-specific customer engagement strategies crowdsourced by leading brands. True 1:1 customer personalization across all channels and devices for increased omnichannel engagement, retention, and loyalty. To scale 1:1 personalization and optimize business results, AI and predictive analytics are integrated with marketing execution. Cross-channel execution is simplified and marketing operations are streamlined to optimize the customer experience across all channels. You can communicate with your customers in a completely personalized way across all channels with optimized content for email and direct mail.

Description

Enhance your content strategies, tailor your go-to-market initiatives, and boost your conversion rates. Customize your campaigns to effectively engage with specific target personas, industries, and accounts. Automate the repurposing of content across all your platforms seamlessly. Tofu empowers you to generate highly personalized content or adapt your existing materials effortlessly. Utilize your current tools to publish content on your owned channels. Evaluate the effectiveness of each campaign to refine strategies and drive greater conversions. Expand your marketing capabilities while creating uniquely personalized campaigns that span all your channels. Tofu simplifies the process by automatically gathering and refreshing data related to your brand, messaging, personas, target industries, and accounts. You can say goodbye to the hassle of using multiple tools and manual processes for content creation across various platforms. Tofu serves as a comprehensive solution for all your content requirements. Gain in-depth insights into your customers and develop engaging content that resonates across various channels, ultimately leading to higher conversion rates. By integrating these strategies, you can create a more cohesive and effective marketing approach.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Blotout Yes 
Bubblehouse Yes 
Cyclr Yes 
Fanplayr Yes 
IBM Cloud No 
Insider One Yes 
Kameleoon Yes 
Kixie PowerCall & SMS Yes 
Meltano Yes 
Microsoft 365 No 
Motileo Yes 
Personify XP Yes 
Personizely Yes 
Salesforce No 
Simon AI Yes 
Tall Bob Yes 
Taxi for Email Yes 
censhare Yes 
involve.me Yes 
tradeit Yes 

Integrations

Blotout No 
Bubblehouse No 
Cyclr No 
Fanplayr No 
IBM Cloud Yes 
Insider One No 
Kameleoon No 
Kixie PowerCall & SMS No 
Meltano No 
Microsoft 365 Yes 
Motileo No 
Personify XP No 
Personizely No 
Salesforce Yes 
Simon AI No 
Tall Bob No 
Taxi for Email No 
censhare No 
involve.me No 
tradeit No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

SAP

Founded

2000

Country

United States

Website

www.emarsys.com

Vendor Details

Company Name

Tofu

Country

United States

Website

www.tofuhq.com

Product Features

eCommerce

CRM Yes 
Catalog Management No 
Channel Management Yes 
Customer Accounts No 
Data Security Yes 
Email Marketing Yes 
Inventory Management No 
Kitting Yes 
Loyalty Program Yes 
Mobile Access Yes 
Multi-Store Management No 
Order Management No 
Product Configurator No 
Promotions Management Yes 
Returns Management No 
Reviews Management Yes 
SEO Management No 
Shopping Cart No 
Templates Yes 

eCommerce Personalization

A/B Testing No 
Abandoned Cart Email No 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders Yes 
CAN SPAM Compliance Yes 
Customer Surveys Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library Yes 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management Yes 
WYSIWYG Email Editor Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform Yes 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

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