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Description

Your business needs predictable, profitable results. Your customers deserve highly personalized omnichannel experiences. Unify customer data and eliminate silos through an API and open architecture to enable intelligent omnichannel engagement. Rapidly aligns business goals with industry-specific customer engagement strategies crowdsourced by leading brands. True 1:1 customer personalization across all channels and devices for increased omnichannel engagement, retention, and loyalty. To scale 1:1 personalization and optimize business results, AI and predictive analytics are integrated with marketing execution. Cross-channel execution is simplified and marketing operations are streamlined to optimize the customer experience across all channels. You can communicate with your customers in a completely personalized way across all channels with optimized content for email and direct mail.

Description

Symplify is a cross-channel CRM and marketing automation platform designed for marketers and CRM teams who need to move fast without losing relevance. Built in Stockholm with European data hosting, Symplify helps businesses across ecommerce, entertainment, and iGaming deliver personalised customer journeys at scale, across email, SMS, push, on-site, and more. With over 3.3 billion messages sent through the platform every year, it is built for high-volume operations, handling large data streams at scale while keeping automation simple to manage. AI is built into the platform across segmentation, churn prediction, and campaign optimisation. Symplify connects all customer touchpoints into a single view, enabling teams to act on behaviour in real time rather than working from batch reports. Journeys trigger automatically based on what customers do, not what was scheduled weeks in advance. The result is communication that feels relevant because it is relevant. We have been in this space for over 25 years, and the person who wrote the first line of Symplify code still leads the product today. Trusted by operators across Europe and globally, Symplify is the platform for teams that want to own their customer data, act on it in real time, and build relationships that last.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Playable Yes 
Causal Yes 
Criteo Commerce Growth Yes 
CrossEngage Yes 
Fanplayr Yes 
Flows No 
Insider One Yes 
Kixie PowerCall & SMS Yes 
Lexer Yes 
Nango Yes 
Personizely Yes 
Precog Yes 
Remarkable Commerce Yes 
Replenit Yes 
Scratcher Yes 
Simon AI Yes 
Stackreaction Yes 
Tall Bob Yes 
ViralSweep Yes 
eStar Yes 

Integrations

Playable Yes 
Causal No 
Criteo Commerce Growth No 
CrossEngage No 
Fanplayr No 
Flows Yes 
Insider One No 
Kixie PowerCall & SMS No 
Lexer No 
Nango No 
Personizely No 
Precog No 
Remarkable Commerce No 
Replenit No 
Scratcher No 
Simon AI No 
Stackreaction No 
Tall Bob No 
ViralSweep No 
eStar No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

SAP

Founded

2000

Country

United States

Website

www.emarsys.com

Vendor Details

Company Name

Symplify

Founded

2000

Country

Sweden

Website

symplify.com

Product Features

eCommerce

CRM Yes 
Catalog Management No 
Channel Management Yes 
Customer Accounts No 
Data Security Yes 
Email Marketing Yes 
Inventory Management No 
Kitting Yes 
Loyalty Program Yes 
Mobile Access Yes 
Multi-Store Management No 
Order Management No 
Product Configurator No 
Promotions Management Yes 
Returns Management No 
Reviews Management Yes 
SEO Management No 
Shopping Cart No 
Templates Yes 

eCommerce Personalization

A/B Testing No 
Abandoned Cart Email No 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders Yes 
CAN SPAM Compliance Yes 
Customer Surveys Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library Yes 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management Yes 
WYSIWYG Email Editor Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform Yes 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Product Features

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders Yes 
CAN SPAM Compliance Yes 
Customer Surveys Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library Yes 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management Yes 
WYSIWYG Email Editor Yes 

Email Template Design

A/B Testing Yes 
Code From Scratch Yes 
Drag & Drop Editing Yes 
Image Library Yes 
Import HTML Code No 
Mobile-Friendly / Responsive Yes 
Potential Issue Identification No 
Premade Templates Yes 
Proofing No 
Reporting / Analytics Yes 
Text Editor Yes 
Theme Editor No 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence Yes 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring Yes 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

SMS Marketing

2-Way Messaging No 
Artificial Intelligence No 
Contact Management Yes 
MMS Yes 
Mass Texting Yes 
Message Personalization Yes 
Mobile Coupons No 
Mobile Keywords Yes 
Polls / Voting No 
Reporting/Analytics Yes 
Scheduled Messaging Yes 
Shortcodes Yes 
Text-to-Win No 

Alternatives

Alternatives