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Description
Captivate your audience with expertly tailored campaigns that span various channels such as email, display, search, web, video, and mobile. Oracle Eloqua provides marketers with top-tier tools for lead and campaign management, enabling them to connect with the right audience at the optimal moment during the buyer’s journey, all while delivering real-time analytics and insights. The appropriate marketing automation solution can significantly enhance how businesses and marketers interact, boost efficiency, and reveal immediate insights to maximize return on investment. Yet, the effectiveness of demand generation, email marketing, and lead management relies on sophisticated and integrated platforms that can track potential customers across every digital channel, ensuring timely, personalized, and outstanding customer experiences. Furthermore, it raises an important question: how does your business's marketing automation software and maturity compare to that of your industry competitors? Understanding this can help identify areas for improvement and innovation.
Description
Strengthen your connections by utilizing cross-channel messaging throughout every stage of the customer journey. Marigold Engage, previously known as Selligent, is a robust, adaptable, and customizable email marketing platform that empowers businesses, regardless of their size, to create and implement marketing initiatives, enhance audience segments, design highly tailored offers and communications, optimize strategies, increase conversion rates, and boost revenue.
Engage with your customers at the ideal moment and location by delivering timely, automated, and personalized messages across channels such as email, SMS, web, and social media. With AI-powered recommendations, you can enhance conversions, foster engagement, and cultivate brand loyalty through machine learning algorithms that provide real-time suggestions based on both behavioral and contextual insights. Tailor your communications by sending personalized messages that anticipate user actions, promote offers by leveraging prior engagements, and maximize the potential of your most valuable resource – your data. Additionally, leveraging such insights can facilitate long-term customer relationships and drive sustainable growth for your organization.
API Access
Has API
No
API Access
Has API
No
Integrations
Blotout
Yes
BlueConic
Yes
Convertr
Yes
Cyclr
Yes
Meltano
Yes
Mitto SMS
Yes
Singer
Yes
Tatango
Yes
Taxi for Email
Yes
stensul
Yes
Integrations
Blotout
Yes
BlueConic
Yes
Convertr
Yes
Cyclr
Yes
Meltano
Yes
Mitto SMS
Yes
Singer
Yes
Tatango
Yes
Taxi for Email
Yes
stensul
Yes
Pricing Details
$2000 per month
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Oracle
Founded
1977
Country
United States
Website
www.oracle.com/cx/marketing/automation/
Vendor Details
Company Name
Marigold
Founded
2017
Country
United States
Website
meetmarigold.com/solution/marigold-engage/
Product Features
Marketing Automation
A/B Testing
Yes
Analytics / ROI Tracking
Yes
Artificial Intelligence
No
Content / Blogging Platform
Yes
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
Yes
Lead Scoring
Yes
Sales Intelligence
Yes
Search Marketing
Yes
Segmentation
Yes
Social Marketing
Yes
Website Visitor Tracking
Yes
Product Features
Email Marketing
A/B Testing
Yes
Artificial Intelligence
No
Auto-Responders
Yes
CAN SPAM Compliance
Yes
Customer Surveys
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Event Triggered Email
Yes
Image Library
Yes
Landing Pages/Web Forms
Yes
Mailing List Management
Yes
Mobile Optimized Emails
Yes
Reporting/Analytics
Yes
Subscriber Management
Yes
Template Management
Yes
WYSIWYG Email Editor
Yes
Marketing Automation
A/B Testing
No
Analytics / ROI Tracking
Yes
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
Yes
Lead Scoring
No
Sales Intelligence
Yes
Search Marketing
No
Segmentation
Yes
Social Marketing
Yes
Website Visitor Tracking
Yes
