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features
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support

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Description

Captivate your audience with expertly tailored campaigns that span various channels such as email, display, search, web, video, and mobile. Oracle Eloqua provides marketers with top-tier tools for lead and campaign management, enabling them to connect with the right audience at the optimal moment during the buyer’s journey, all while delivering real-time analytics and insights. The appropriate marketing automation solution can significantly enhance how businesses and marketers interact, boost efficiency, and reveal immediate insights to maximize return on investment. Yet, the effectiveness of demand generation, email marketing, and lead management relies on sophisticated and integrated platforms that can track potential customers across every digital channel, ensuring timely, personalized, and outstanding customer experiences. Furthermore, it raises an important question: how does your business's marketing automation software and maturity compare to that of your industry competitors? Understanding this can help identify areas for improvement and innovation.

Description

Infer is a SaaS platform utilizing artificial intelligence, seamlessly integrated with various MarTech solutions for advanced predictive lead and account scoring, as well as managing highly segmented profiles. By pinpointing your most promising prospects, you can create ultra-targeted segments and personalize outreach on a large scale, leading to a substantial boost in conversion rates. The platform offers predictive lead scoring and profile management features designed to enhance and expand your sales and marketing operations efficiently. It allows for the real-time scoring of significant volumes of inbound leads, contacts, and accounts, ultimately increasing ROI by refining MQLs and directing sales efforts toward leads and accounts with the highest revenue potential. Moreover, it facilitates the appropriate and equitable distribution of leads among sales teams, while also evaluating campaign effectiveness by market segment to drive continuous improvement in targeting and segmentation strategies. By leveraging these capabilities, businesses can ensure they are not only identifying valuable prospects but also maximizing their outreach efforts effectively.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

5X Yes 
Adobe Real-Time CDP Yes 
Beckon Yes 
DBxtra Yes 
Exceed.ai Yes 
HubSpot Marketing Hub No 
Leadspace Yes 
Notified Studio Yes 
ONEcount Yes 
PostGrid Print & Mail Yes 
Skyword Yes 
Synoptos No 
Syntasa Yes 
Zendesk Yes 
ZoomInfo Yes 
ZoomInfo Operations Yes 
Zuant Yes 
Zylotech Yes 
momencio Yes 

Integrations

5X No 
Adobe Real-Time CDP No 
Beckon No 
DBxtra No 
Exceed.ai No 
HubSpot Marketing Hub Yes 
Leadspace No 
Notified Studio No 
ONEcount No 
PostGrid Print & Mail No 
Skyword No 
Synoptos Yes 
Syntasa No 
Zendesk No 
ZoomInfo No 
ZoomInfo Operations No 
Zuant No 
Zylotech No 
momencio No 

Pricing Details

$2000 per month
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Oracle

Founded

1977

Country

United States

Website

www.oracle.com/cx/marketing/automation/

Vendor Details

Company Name

IgniteTech

Country

United States

Website

ignitetech.com/softwarelibrary/infer

Product Features

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform Yes 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring Yes 
Sales Intelligence Yes 
Search Marketing Yes 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Product Features

Lead Generation

Contact Discovery No 
Contact Import/Export No 
Lead Capture No 
Lead Database Integration No 
Lead Nurturing No 
Lead Scoring Yes 
Lead Segmentation No 
Pipeline Management No 
Prospecting Tools No 
Visitor Identification No 

Lead Management

Activity Tracking No 
Campaign Management No 
Lead Capture No 
Lead Distribution No 
Lead Nurturing No 
Lead Scoring Yes 
Lead Segmentation No 
Pipeline Management No 
Prospecting Tools No 
Source Tracking No 

Predictive Analytics

AI / Machine Learning Yes 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting Yes 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis Yes 

Sales Tracking

Activity Dashboard No 
Alerts / Notifications No 
Appointment Scheduling No 
Call Logging No 
Comments / Notes No 
Custom Reports No 
Document Management No 
Email Templates No 
Interaction Tracking No 
Lead Management No 
Lead Scoring No 
Pipeline Management No 
Reporting / Analytics No 
Task Management No 

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