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Average Ratings 0 Ratings
Description
                    Dawin, the pioneering video ad network platform in South Korea, boasts the most extensive video reach in the country and provides retargeting ads through ADID, interest targeting, and a cost-per-view-constructed method that charges only when a video ad is clicked or viewed for over 15 seconds. Additionally, d2 serves as a retargeting solution that displays banner ads by analyzing essential audiences who have engaged with video ads for the required duration after the initial Dawin advertisement. This approach proves highly effective not only for branding initiatives but also for campaigns aimed at boosting direct conversions. The performance-based non-compensating app installer (nCPI) generates quality traffic by integrating with prominent global advertising networks, enhancing efficiency in traffic selection to achieve desired outcomes in collaboration with major tracking systems. Furthermore, advertisers can leverage interest-targeting ads across all of Dawin’s offerings, utilizing data from customers who have engaged with either video or banner advertisements, thus maximizing their advertising impact in a competitive landscape.
                
            
        
            Description
                    Taptica operates as a global mobile advertising platform that is publicly traded and designed to assist leading brands in connecting with their most valuable users through an extensive variety of traffic sources. By utilizing proprietary technology and harnessing the power of big data along with advanced machine learning, Taptica facilitates effective media targeting on a large scale. The platform offers a cohesive environment where brands can engage more meaningfully with mobile audiences, ensuring that they reach relevant groups with precision. Our services include advanced targeting options and tools for reengagement throughout the mobile landscape. Additionally, we provide a cutting-edge programmatic platform, Tremor Video, which emphasizes storytelling through video content. Taptica is dedicated to maximizing revenue opportunities for publishers across all digital platforms by employing a robust tech stack that includes dynamic supply segmentation and quality assurance algorithms. Through these innovations, we ensure that our clients can effectively attract and retain their target audiences at scale.
                
            
        
            API Access
            
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    Kochava
            
            
        
        
    
                
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                Live Rep (24/7)
            
            
        
        
    
        
        
            
                Online Support
            
            
        
        
    
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                Live Rep (24/7)
            
            
        
        
    
        
        
            
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                Vendor Details
Company Name
INCROSS
Founded
2007
Country
Korea
Website
www.incross.com/en/business/dawin/
Vendor Details
Company Name
Taptica
Founded
2011
Country
United States
Website
www.taptica.com
Product Features
Video Advertising
                                        Ad Optimization
                                        
                                    
                                    
                                    
                                        Collaboration Tools
                                        
                                    
                                    
                                    
                                        Creative Asset Management
                                        
                                    
                                    
                                    
                                        Demand-Side Platform (DSP)
                                        
                                    
                                    
                                    
                                        Design Ads
                                        
                                    
                                    
                                    
                                        Display Advertising
                                        
                                    
                                    
                                    
                                        In-App Video
                                        
                                    
                                    
                                    
                                        Media Buying
                                        
                                    
                                    
                                    
                                        Reporting / Analytics
                                        
                                    
                                    
                                    
                                        Social Advertising
                                        
                                    
                                    
                                    
                                        Supply-Side Platform (SSP)
                                        
                                    
                                    
                                    
                                        Video Monetization
                                        
                                    
                            
                        Product Features
Social Media Advertising
                                        Ad Buying
                                        
                                    
                                    
                                    
                                        Ad Creation
                                        
                                    
                                    
                                    
                                        Bulk Advertising
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Collaboration Tools
                                        
                                    
                                    
                                    
                                        Comment / Reply Moderation
                                        
                                    
                                    
                                    
                                        Digital Asset Management
                                        
                                    
                                    
                                    
                                        Reporting / Analytics
                                        
                                    
                                    
                                    
                                        Retargeting
                                        
                                    
                                    
                                    
                                        Roles / Permissions
                                        
                                    
                            
                        Video Advertising
                                        Ad Optimization
                                        
                                    
                                    
                                    
                                        Collaboration Tools
                                        
                                    
                                    
                                    
                                        Creative Asset Management
                                        
                                    
                                    
                                    
                                        Demand-Side Platform (DSP)
                                        
                                    
                                    
                                    
                                        Design Ads
                                        
                                    
                                    
                                    
                                        Display Advertising
                                        
                                    
                                    
                                    
                                        In-App Video
                                        
                                    
                                    
                                    
                                        Media Buying
                                        
                                    
                                    
                                    
                                        Reporting / Analytics
                                        
                                    
                                    
                                    
                                        Social Advertising
                                        
                                    
                                    
                                    
                                        Supply-Side Platform (SSP)
                                        
                                    
                                    
                                    
                                        Video Monetization