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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Dawin, the pioneering video ad network platform in South Korea, boasts the most extensive video reach in the country and provides retargeting ads through ADID, interest targeting, and a cost-per-view-constructed method that charges only when a video ad is clicked or viewed for over 15 seconds. Additionally, d2 serves as a retargeting solution that displays banner ads by analyzing essential audiences who have engaged with video ads for the required duration after the initial Dawin advertisement. This approach proves highly effective not only for branding initiatives but also for campaigns aimed at boosting direct conversions. The performance-based non-compensating app installer (nCPI) generates quality traffic by integrating with prominent global advertising networks, enhancing efficiency in traffic selection to achieve desired outcomes in collaboration with major tracking systems. Furthermore, advertisers can leverage interest-targeting ads across all of Dawin’s offerings, utilizing data from customers who have engaged with either video or banner advertisements, thus maximizing their advertising impact in a competitive landscape.

Description

Playmatic serves as a video-advertising solution specifically designed for content and news websites, providing a suite of immersive tools such as interactive elements, micro-site embedding, pop-up alerts and buttons, surveys, embedded forms, checkout capabilities, multi-tiered scenarios, and traditional pre-rolls. The platform boasts a vast network of over 8,000 websites, generating more than 20 million impressions daily. Its effectiveness is striking, as videos produced through this system are remembered 51% more than their non-interactive counterparts, while engagement and brand interactions see a twofold increase, and purchase intent skyrockets by eight times compared to standard pre-rolls. The Engage Video ads (known as Engageroll) lead to up to 30% increased conversions, an impressive 40% boost in brand awareness, and an eightfold rise in viewer involvement compared to regular non-interactive advertisements. Furthermore, Playmatic provides straightforward production and the capability to transform any video into an interactive format, yielding a threefold increase in return on investment and enhanced brand recognition when juxtaposed with traditional advertisements, solidifying its place as a leading force in the advertising landscape. This innovative approach not only captures audience attention but also fosters deeper connections between brands and their consumers.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Oracle Moat No 
Weborama No 
YouTube No 

Integrations

Oracle Moat Yes 
Weborama Yes 
YouTube Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

INCROSS

Founded

2007

Country

Korea

Website

www.incross.com/en/business/dawin/

Vendor Details

Company Name

Playmatic

Country

Russia

Website

playmatic.video/

Product Features

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Product Features

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Alternatives

Alternatives

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