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Description

DataMatch Enterprise (DME) is Data Ladder's entity resolution and data matching platform. It identifies records that refer to the same person, business, or entity across disconnected systems, then links and consolidates them into a single accurate record. Core functions include data profiling, standardization, matching, deduplication, and merging, supporting use cases such as Customer 360, KYC, fraud detection, and master data management. The platform is available through a no-code visual interface for business users and a REST API for developers, allowing the same matching engine to be embedded in applications, data pipelines, or AI agent workflows. Match results are rule-based and traceable, so users can see the specific logic behind each linked record rather than a single opaque score. Recent additions include entity graphs for visualizing connected records, live search for real-time matching, and Docker as a deployment option in addition to cloud and on-premises environments. Independent benchmarking across 15 studies shows DME identifying 5 to 12% more matches than comparable tools, with fewer false positives and accuracy up to 99%. In a large-scale test, it processed 10 million records in 41 minutes.

Description

By developing the most comprehensive global cross-device digital identity graph available, Tapad has collaborated with various brands to enhance their digital marketing strategies for the future. This innovative Tapad Graph allows marketers to pinpoint customers or related households across different devices, facilitating essential applications in programmatic targeting, media analysis, attribution, and personalized marketing on a worldwide scale. Marketers can now engage with consumers across diverse devices while gaining deeper insights into their interaction points. Expand your outreach by connecting with consumers across a wider array of digital identifiers and uncovering new potential leads. Enhance your existing data sets by integrating new devices to broaden your reach. Tailor your messaging effectively across paid, earned, and programmatic campaigns. Furthermore, Tapad partners with brands, agencies, and platforms to incorporate device identifiers from their systems or data repositories, enriching their graph with additional devices at both household and individual levels, ultimately driving more effective marketing outcomes. This collaborative approach ensures that brands can stay ahead in the rapidly evolving digital landscape.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Centro Basis No 
DV Publisher Suite No 
Flashtalking No 
FreeWheel Beeswax No 
Innovid No 
MSIGHTS No 
Noko No 
OpenX No 
Resonate No 
Sizmek Ad Suite No 
Treasure Data No 
Twine No 

Integrations

Centro Basis Yes 
DV Publisher Suite Yes 
Flashtalking Yes 
FreeWheel Beeswax Yes 
Innovid Yes 
MSIGHTS Yes 
Noko Yes 
OpenX Yes 
Resonate Yes 
Sizmek Ad Suite Yes 
Treasure Data Yes 
Twine Yes 

Pricing Details

starts at $10000/user per year
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac No 
Linux Yes 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Data Ladder

Founded

2006

Country

United States

Website

dataladder.com

Vendor Details

Company Name

Tapad

Founded

2010

Country

United States

Website

www.tapad.com

Product Features

Data Cleansing

Address/ZIP Code Cleaning Yes 
Charting No 
Data Consolidation / ETL No 
Data Mapping Yes 
Multi Data Format Support Yes 
Phone/Email Validation Yes 
Raw Data Ingestion No 
Sample Testing No 
Validation / Matching / Reconciliation Yes 

Data Quality

Address Validation Yes 
Data Deduplication Yes 
Data Discovery No 
Data Profililng Yes 
Master Data Management No 
Match & Merge Yes 
Metadata Management No 

Product Features

Alternatives

Alternatives

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