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Average Ratings 0 Ratings

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ease
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Description

DM20.ai is an advanced platform that leverages AI for predictive analytics and campaign enhancement, specifically tailored for the direct mail marketing sector, allowing advertisers to assess, analyze, and optimize their mail campaigns prior to investing in printing and postage. Through the application of machine learning and explainable AI, it evaluates user-defined campaign parameters—such as target audience, design, creative components, and scheduling—against a vast repository of historical direct mail data, thus providing predictive insights and actionable strategies that reflect the unique aspects of direct mail, including anticipated response rates, strategic modifications, and critical influencing factors. By integrating methods such as feature engineering, ensemble modeling, and Monte Carlo simulations, DM20.ai delivers clear optimization advice that equips marketers to fine-tune their offers, formats, and timing, ultimately enhancing their return on investment. This innovative approach not only streamlines the decision-making process but also ensures that advertisers can make data-driven choices that align with their campaign goals.

Description

Having a large customer base is advantageous! These top-of-funnel initiatives engage with potential customers who have yet to buy from your brand, with the potential to scale to over 200 million households in the U.S. We leverage interest and behavioral analytics to create audience personas, employing lookalike models derived from your customer relationship management data. By experimenting with various audience segments and data sources, we continuously refine and enhance strategies that yield the best results for your business. Don't miss out on the opportunity to convert website traffic into sales. Our effective mid-funnel strategies utilize identity resolution to connect website visits to mailing addresses, enabling you to re-target those visitors through Direct Mail. With programmatic triggers, you can tailor your communications based on user activity, such as specific page visits or traffic sources, and synchronize these efforts with other marketing channels like email and social media. Elevate your customer lifetime value; our bottom-of-funnel campaigns are designed to achieve the highest conversion rates by motivating repeat purchases and re-engaging customers who have previously lapsed. By employing these comprehensive strategies, you can create a robust marketing ecosystem that maximizes both engagement and profitability.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Ethyca

Integrations

Ethyca

Pricing Details

$79/month
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

DirectMail2.0

Founded

2015

Country

United States

Website

www.dm20.ai/

Vendor Details

Company Name

Postie

Founded

2017

Country

United States

Website

postie.com

Product Features

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

Product Features

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

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