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Description

D&B Optimizer effectively eliminates inaccurate data, ensuring that sales professionals who rely on their CRM can operate at peak efficiency with accurate and current information, leading to precise targeting and significantly enhanced customer experiences. This not only fosters a more satisfied and successful sales team but also streamlines the process of identifying high-potential prospects and engaging target markets. As a secure, cloud-based solution, D&B Optimizer enriches your marketing and sales databases, featuring sophisticated analytics and seamless integration capabilities with platforms like Salesforce and Microsoft. By optimizing both existing and newly gathered data, it empowers businesses to achieve better segmentation and targeting, thereby accelerating overall growth. Maintaining up-to-date data remains a significant challenge for sales and marketing departments, with studies indicating that a staggering 91 percent of CRM data may be incomplete and that around 70 percent deteriorates each year. Consequently, utilizing D&B Optimizer can be a game-changer for teams striving to keep their information accurate and actionable.

Description

Explore the innovative realm of AI-driven advertising strategies with Demandbase. This tool provides a dedicated Account-Based Marketing platform tailored for B2B businesses, allowing you to implement Account-Based Marketing effectively throughout your entire sales funnel. Construct a targeted list of prospective companies that align with your offerings, utilizing insights that extend far beyond standard firmographic information, including product engagement, organizational compatibility, cultural alignment, financial capacity, interests, investments, and existing business connections. Identify key decision-makers within your target companies as they navigate the web. Capture their attention with customized messaging and advertisements that address their unique challenges and requirements. Offer an exceptionally tailored experience for every visitor to your site, adjusting elements like headlines, content, visuals, calls to action, and downloadable resources. Equip your sales team with valuable insights that enhance engagement and improve the quality of customer interactions, ultimately aiding them in successfully closing deals. This comprehensive approach ensures that your marketing efforts resonate deeply with potential clients, fostering stronger relationships and driving long-term success.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Causal No 
CelerData Cloud No 
Champify No 
Contentsquare No 
Convert Experiences No 
Dreamdata.io No 
GTM OS No 
Hushly No 
LinkedIn Sales Navigator No 
Microsoft Dynamics 365 Yes 
Octane11 No 
Optimizely One No 
Partnered No 
Salesforce Yes 
SmallWorld No 
Tapistro No 
Truto No 
VWO Testing No 
ZoomInfo GTM Studio No 

Integrations

Causal Yes 
CelerData Cloud Yes 
Champify Yes 
Contentsquare Yes 
Convert Experiences Yes 
Dreamdata.io Yes 
GTM OS Yes 
Hushly Yes 
LinkedIn Sales Navigator Yes 
Microsoft Dynamics 365 No 
Octane11 Yes 
Optimizely One Yes 
Partnered Yes 
Salesforce No 
SmallWorld Yes 
Tapistro Yes 
Truto Yes 
VWO Testing Yes 
ZoomInfo GTM Studio Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

D&B Optimizer

Country

Sweden

Website

www.dnb.com/en-gb/products-and-services/db-optimizer/

Vendor Details

Company Name

Demandbase

Founded

2006

Country

United States

Website

demandbase.com

Product Features

Data Quality

Address Validation No 
Data Deduplication No 
Data Discovery No 
Data Profililng No 
Master Data Management No 
Match & Merge No 
Metadata Management No 

Sales Intelligence

CRM Integration No 
Data Cleaning No 
Data Enrichment No 
Data Import/Export No 
Data Mining No 
Data Verification No 
Email Integration No 
Lead Scoring No 
List Building No 
Performance Management No 
Pipeline Management No 
Predictive Modeling/Analytics No 
Prospecting Tools No 
Reporting/Analytics No 
Sales Forecasting No 

Product Features

Account Based Marketing

Analytics Yes 
Campaign Personalization Yes 
Customer Segmentation Yes 
Engagement Monitoring Yes 
Lead Nurturing No 
Lead Scoring No 
Progress Tracking Yes 
Prospecting Tools No 
Target Account Identification Yes 

Buyer Intent

B2B Lead Generation Yes 
CRM Integration Yes 
Channel Attribution Yes 
Competitor Analysis Yes 
Content Marketing Yes 
Customer Journey Mapping Yes 
Customer Profiles No 
Intent Data Yes 
Lead Notifications No 
Lead Scoring No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Sales Intelligence

CRM Integration No 
Data Cleaning No 
Data Enrichment No 
Data Import/Export No 
Data Mining No 
Data Verification No 
Email Integration No 
Lead Scoring No 
List Building No 
Performance Management No 
Pipeline Management No 
Predictive Modeling/Analytics No 
Prospecting Tools No 
Reporting/Analytics No 
Sales Forecasting No 

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