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Description
Discover comprehensive industry trends with Total Market Insights (#TMI) by evaluating your brand's performance relative to competitors while consolidating your data solutions into a unified platform. Leverage community-driven, anonymous insights that offer valuable context for understanding emerging trends. Establish your business objectives and allow CustomerX.i to streamline the process for you. Enhance customer engagement through automated marketing strategies that align with your goals. By defining your growth initiatives, CX.i identifies your most promising customer segments and strategies for effective engagement. Moreover, CX.i+ ensures transparency across all marketing activities, enabling precise measurement of attribution for every advertising campaign. With CX.i, you gain an all-encompassing perspective on your marketing efforts, effectively centralizing campaigns across various channels—be it organic, local, paid, online, or offline. Ultimately, this integrated approach allows for improved decision-making and maximizes your marketing impact.
Description
The rampant waste in the advertising industry is a significant threat to profitability that disrupts the experience for both consumers and marketers alike. According to TrafficGuard, it is projected that digital advertising waste could reach as high as $100 million daily over the next five years due to ad fraud. This staggering financial drain poses a serious challenge for omnichannel marketers and necessitates a thorough reevaluation of not only spending and strategy but also the metrics used to assess marketing effectiveness. To connect with consumers more efficiently, it's essential to comprehend their interactions at various touchpoints across both online and offline platforms. By employing advanced analytics, marketers can effectively track and enhance key performance indicators (KPIs) such as campaign effectiveness, customer engagement, and overall sales. Additionally, using data-driven insights and tailored campaign suggestions can empower marketers to make informed choices regarding their media mix, budget allocations, creative strategies, brand development initiatives, and long-term planning. Ultimately, refining the overall media investment strategy is critical for driving essential business outcomes, including brand awareness, generating demand, and boosting sales figures in a competitive landscape. By prioritizing these areas, marketers can better navigate the complexities of the advertising ecosystem and work towards mitigating losses due to inefficiencies.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
CustomerX.i
Country
United States
Website
customerxi.com
Vendor Details
Company Name
Marketing Evolution
Founded
2000
Country
United States
Website
www.marketingevolution.com
Product Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Customer Loyalty
CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
Loyalty Management
CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
Product Features
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking