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features
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support

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Description

Custobar serves as a comprehensive omnichannel marketing solution that consolidates and activates customer information to enhance personalized marketing efforts and foster brand loyalty. Its Customer Data Platform collects and standardizes data from both physical and digital interactions, creating a GDPR-compliant centralized source of truth that facilitates dynamic segmentation and provides profound insights, including ROI analysis and metrics on database health. Through marketing automation, businesses can orchestrate complete customer journeys from initial awareness to long-term advocacy, implement precisely targeted campaigns, and manage multichannel communication across email, SMS, WhatsApp, push notifications, and display advertising, all supported by thorough performance analytics. Additionally, the platform offers various add-ons that further expand its functionalities, such as advertising integrations, sophisticated loyalty programs, and direct communication channels, enhancing overall marketing effectiveness. This flexibility ensures that brands can tailor their strategies to meet the evolving needs of their customers.

Description

Imagino is a customer engagement platform that prioritizes data, merging a contemporary customer data system with marketing activation features to assist businesses in harmonizing, enhancing, and utilizing their customer information instantly. It facilitates effortless data gathering and integration from various sources, reducing data transfers while providing high-quality, enriched information that presents a comprehensive customer profile encompassing behaviors, preferences, and previous interactions. The platform enables precise audience segmentation through sophisticated filtering, offers journey orchestration tools for crafting complete customer experiences, and employs AI-driven personalization across multiple channels, along with predictive analytics to assess and refine campaign effectiveness. Brands have flexibility with modular options, as they can choose to implement either or both of its key components, Elevate CDP—a nimble, real-time customer data platform without data duplication—and Engage Activation, which focuses on marketing activation while incorporating a built-in CDP for enhanced functionality. This versatility ensures that businesses can tailor their approach to best meet their unique needs and objectives.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

BI Book Yes 
Erply Yes 
Freshdesk Yes 
Google Ads Yes 
JTL-Shop Yes 
Lemonsoft Yes 
Magento Yes 
Meta Ads Manager Yes 
Playable Yes 
Shopify Yes 
WhatsApp Yes 
WooCommerce Yes 
Zendesk Yes 

Integrations

BI Book No 
Erply No 
Freshdesk No 
Google Ads No 
JTL-Shop No 
Lemonsoft No 
Magento No 
Meta Ads Manager No 
Playable No 
Shopify No 
WhatsApp No 
WooCommerce No 
Zendesk No 

Pricing Details

€498 per month
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Custobar

Founded

2014

Country

Finland

Website

www.custobar.com

Vendor Details

Company Name

Imagino

Founded

2017

Country

United States

Website

imagino.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Customer Engagement

Analytics No 
Churn Management No 
Communication Management No 
Community Management No 
Content Syndication No 
Feedback Collection No 
Gamification No 
Live Chat No 
Video Content No 

Alternatives

Alternatives