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Description
Launched in 2010, Curata was founded on the belief that leveraging machine learning and natural language processing can extract substantial value from the overwhelming volume of online content being generated, thereby simplifying the process of crafting high-quality, relevant content for audiences. To date, Curata has catered to over 1,000 clients spanning diverse sectors and regions, including 20% of the Fortune 100 companies. The company’s offerings have garnered a multitude of prestigious awards and recognitions from analysts, industry bodies, and user review platforms. Its marketing approach resonates with individuals who instinctively filter out the intrusive 'hard sell' typical of traditional advertising methods, which reflects the preferences of many consumers today. Unlike conventional content that emphasizes the merits of a company’s offerings, content marketing focuses on delivering value that a potential customer seeks, aligning with their interests and preferences. Rather than bombarding audiences with annoying and distracting advertisements, Curata prioritizes the creation of engaging content that speaks directly to the reader's needs and desires. This innovative strategy not only enhances user engagement but also fosters a deeper connection between brands and their audiences.
Description
The Upland Kapost content operations platform brings together revenue teams to communicate consistently throughout the entire customer journey. We understand that those who navigate the intricacies of comprehensive content, especially on a large scale, require a robust platform that can meet their demands. With Upland Kapost Premier Success Plans, the burden of expensive custom services is lifted, allowing you to establish a strong basis for achievement. Our Platinum plan, the highest level of service we offer, equips your organization with unparalleled experience and value, ensuring you are well-prepared for future challenges. By leveraging this top-tier plan, your business can maximize its potential and thrive in a competitive landscape.
API Access
Has API
No
API Access
Has API
No
Integrations
Adobe Marketo Engage
Yes
Eloqua
Yes
Facebook
Yes
Google Analytics
Yes
HubSpot Marketing Hub
Yes
LinkedIn
Yes
Salesforce
Yes
Salesforce Marketing Cloud Account Engagement
Yes
Sitecore
Yes
WordPress
Yes
Integrations
Adobe Marketo Engage
Yes
Eloqua
Yes
Facebook
Yes
Google Analytics
Yes
HubSpot Marketing Hub
Yes
LinkedIn
Yes
Salesforce
Yes
Salesforce Marketing Cloud Account Engagement
Yes
Sitecore
Yes
WordPress
Yes
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Curata
Founded
2007
Country
United States
Website
curata.com
Vendor Details
Company Name
Upland Software
Founded
2010
Country
United States
Website
uplandsoftware.com/kapost/
Product Features
Content Marketing
Audience Targeting
No
Brand Management
No
Campaign Management
Yes
Categorization / Grouping
Yes
Conversion Tracking
Yes
Distribution Management
Yes
Editorial Calendar
Yes
Multi-Channel Publishing
Yes
Publish Scheduling
Yes
SEO Management
Yes
Social Media Management
Yes
Video Management
No
Product Features
Content Creation
Advertising Content Creation
No
Case Study Creation
No
Collaboration Tools
No
Content Calendar
No
Content Creator Marketplace
No
Content Curation
No
Content Planning
No
Content Topic Research
No
Create Reports
No
Marketing Content Creation
No
Quiz Creation
No
Sales Content Creation
No
Template Creation
No
User-Generated Content
No
Video Content Creation
No
Visual Content Creation
No
Written Content Creation
No
Content Marketing
Audience Targeting
Yes
Brand Management
No
Campaign Management
Yes
Categorization / Grouping
Yes
Conversion Tracking
Yes
Distribution Management
Yes
Editorial Calendar
Yes
Multi-Channel Publishing
Yes
Publish Scheduling
Yes
SEO Management
No
Social Media Management
No
Video Management
No
Digital Asset Management
Asset Categorization
Yes
Asset Library
Yes
Asset Sharing
Yes
Brand Control
Yes
Customizable Branding
No
File Conversion
No
Metadata Management
Yes
Mobile App
No
Reporting/Analytics
Yes
Search Within Document
Yes
Search/Filter
Yes
Version Control
Yes
Watermarking
Yes
Workflow Management
Yes
Enterprise Content Management (ECM)
Archiving & Retention
No
Collaboration Tools
No
Content Lifecycle Management
No
Digital Asset Management
Yes
Document Management
No
Electronic Signature
No
Information Governance
No
Mobile Access
No
Search
No
Version Control
No
Workflow Management
Yes
