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Description
Introducing the ultimate marketing campaign calendar that will streamline all your marketing efforts. This tool coordinates your marketing initiatives and strategies while providing a clear outline of your marketing mix tailored for specific customer segments. It includes detailed customer journey maps alongside comprehensive campaign calendars. This centralized platform enables you to launch your campaigns effortlessly, without requiring any technical expertise. The cloud-based marketing calendar is specifically tailored to fit your business needs, offering zoom navigation that allows you to view plans from a daily to yearly perspective. With customizable filters for both calendar and planning views, you can easily adapt it to enhance your existing marketing process and workflow. This innovative solution also boosts the quality and accuracy of your data, empowering you to make well-informed strategic marketing choices. Seamlessly integrating with your current marketing ecosystem through APIs, you can connect various tools, including project management software and social media content platforms. Stay up-to-date with real-time notifications on any changes in the marketing plan and identify who made them. Moreover, engage in meaningful discussions about essential marketing campaign strategies and insights with your team to foster collaboration and drive success. This tool is designed not just to organize but to elevate your entire marketing approach.
Description
Easy-to-use marketing planning and budget management system to assist brands of Consumer Packaged Goods and their agencies.
With just a few clicks, you can track sources of funds, standardize your tactical planning, actualize invoices and customer deductions, redeem coupons, automate reporting, and create beautiful marketing calendars.
For post-promotional or marketing mix analytics, generate high-quality, granular and timely data.
We automate minutiae so marketers can do marketing!
API Access
Has API
No
API Access
Has API
No
Integrations
SAP Business One
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
CrossCap
Founded
2001
Country
United States
Website
www.crosscap.com/marketing-calendar-software/
Vendor Details
Company Name
Shopperations
Founded
2014
Country
United States
Website
shopperations.com
Product Features
Marketing Planning
Budgeting & Forecasting
Yes
Collaboration
Yes
Flowchart
Yes
Goal Setting / Tracking
No
Marketing Calendar
Yes
Media Planning
Yes
Predictive Analytics
No
Presentation Tools
No
Project Tracking
No
Spend Management
No
Product Features
Brand Management
Approval Process Control
No
Artwork Management
Yes
Asset Management
Yes
Change Management
No
Fulfillment Distribution
No
Project Management
Yes
Campaign Management
Channel Management
Yes
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
No
Multi-Campaign
Yes
Channel Management
Campaign Management
Yes
Channel Analytics
No
Incentive Management
No
Inventory Control
No
Lead Management
No
Opportunity Management
No
Order Management
No
Partner Management
No
Product Management
No
Reseller Management
No
Collaboration
Brainstorming
No
Calendar Management
Yes
Chat / Messaging
No
Contact Management
No
Content Management
Yes
Document Management
Yes
Project Management
Yes
Real Time Editing
Yes
Task Management
No
Version Control
No
Video Conferencing
No
CPG
Customer Management
No
Electronic Data Interchange
No
Financial Accounting
No
Forecast / Demand Planning
No
Inventory Management
No
Lot Tracking
No
Pricing Management
No
Shopper Marketing
Yes
Trade Promotion
Yes
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
Yes
Social Media Metrics
No
Website Analytics
No
Marketing Automation
A/B Testing
No
Analytics / ROI Tracking
No
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
No
Drip Campaigns
No
Dynamic Content
No
Landing Pages / Web Forms
No
Lead Scoring
No
Sales Intelligence
No
Search Marketing
No
Segmentation
No
Social Marketing
No
Website Visitor Tracking
No
Marketing Planning
Budgeting & Forecasting
Yes
Collaboration
Yes
Flowchart
Yes
Goal Setting / Tracking
No
Marketing Calendar
Yes
Media Planning
Yes
Predictive Analytics
No
Presentation Tools
No
Project Tracking
Yes
Spend Management
Yes
Trade Promotion Management
Analytics / ROI Tracking
Yes
Approval Workflow
No
Budgeting & Forecasting
Yes
Claims Management
No
Competitor Analysis
No
Compliance Management
No
Customer Management
No
Discount Management
No
Pricing Optimization
No
Promotion Calendar
Yes
Settlement Management
No
Trade Agreement Management
No
