Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Introducing the ultimate marketing campaign calendar that will streamline all your marketing efforts. This tool coordinates your marketing initiatives and strategies while providing a clear outline of your marketing mix tailored for specific customer segments. It includes detailed customer journey maps alongside comprehensive campaign calendars. This centralized platform enables you to launch your campaigns effortlessly, without requiring any technical expertise. The cloud-based marketing calendar is specifically tailored to fit your business needs, offering zoom navigation that allows you to view plans from a daily to yearly perspective. With customizable filters for both calendar and planning views, you can easily adapt it to enhance your existing marketing process and workflow. This innovative solution also boosts the quality and accuracy of your data, empowering you to make well-informed strategic marketing choices. Seamlessly integrating with your current marketing ecosystem through APIs, you can connect various tools, including project management software and social media content platforms. Stay up-to-date with real-time notifications on any changes in the marketing plan and identify who made them. Moreover, engage in meaningful discussions about essential marketing campaign strategies and insights with your team to foster collaboration and drive success. This tool is designed not just to organize but to elevate your entire marketing approach.
Description
Enhance your return on investment by gaining insights into how your marketing and advertising strategies engage audiences across every stage of the customer journey. Uncover audience desires and link them to the media, music, sports, and video content they cherish most. Assess the effectiveness of your campaigns in achieving brand goals. Additionally, tailor video content by incorporating information about shows and celebrities to create a more personalized experience for viewers. This approach not only deepens audience connection but also drives engagement and loyalty.
API Access
Has API
No
API Access
Has API
No
Integrations
Acxiom InfoBase
No
Acxiom Real Identity
No
Algonomy
No
Cluster
No
Commanders Act
No
Crux Intelligence
No
DV Publisher Suite
No
DynAdmic
No
Engage3
No
GaleForceMedia
No
Integrations
Acxiom InfoBase
Yes
Acxiom Real Identity
Yes
Algonomy
Yes
Cluster
Yes
Commanders Act
Yes
Crux Intelligence
Yes
DV Publisher Suite
Yes
DynAdmic
Yes
Engage3
Yes
GaleForceMedia
Yes
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
No
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
CrossCap
Founded
2001
Country
United States
Website
www.crosscap.com/marketing-calendar-software/
Vendor Details
Company Name
Nielsen
Website
www.nielsen.com/solutions/media-planning/marketing-cloud/
Product Features
Marketing Planning
Budgeting & Forecasting
Yes
Collaboration
Yes
Flowchart
Yes
Goal Setting / Tracking
No
Marketing Calendar
Yes
Media Planning
Yes
Predictive Analytics
No
Presentation Tools
No
Project Tracking
No
Spend Management
No
Product Features
Data Management Platforms (DMP)
Ad Network Integration
No
Analytics / ROI Tracking
No
Audience Targeting
No
Behavioral Analytics
No
CRM
No
Campaign Management
No
Competitive Analysis
No
Customer Journey Mapping
No
Data Capture / Transfer
No
Data Classification
No
Data Visualization
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Marketing Planning
Budgeting & Forecasting
No
Collaboration
No
Flowchart
No
Goal Setting / Tracking
No
Marketing Calendar
No
Media Planning
No
Predictive Analytics
No
Presentation Tools
No
Project Tracking
No
Spend Management
No