Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Cross Pixel stands out as a premier source of audience and contextual targeting solutions within the programmatic advertising sector. Our core mission revolves around delivering real-time advertisers the most precise targeting data to enhance their campaign effectiveness. Collaborating with a multitude of advertisers, the company pinpoints the ideal audience and content for optimal targeting. Our audiences, both standard and tailored, are seamlessly integrated into over 40 Demand-Side Platform (DSP) partners around the globe. Established in New York City in 2011, Cross Pixel has since relocated its headquarters to Miami Beach, FL. We take pride in offering the industry's top-performing custom audiences, and our capability to create, implement, and refine them in near real-time differentiates us from other data providers. Additionally, we maintain a standard taxonomy of segments that are perpetually available and can be easily purchased through all major distribution channels via highly efficient server-to-server connections. In an ever-evolving digital landscape, Cross Pixel continues to innovate and adapt, ensuring that our clients achieve their advertising goals effectively.
Description
The iGaming Audience Platform combines a Data Management Platform (DMP), Demand-Side Platform (DSP), and an Ad Server to create a comprehensive environment for media buyers to effectively plan, acquire, and monitor advertising in real-time. Leveraging extensive data and advanced machine learning algorithms, we enable the instantaneous transfer of information to the DSP, ensuring precise targeting and successful campaign management. With Delta Big Data enhancing the reporting functions of our Ad Server, clients can now confirm that their campaigns have successfully reached intended demographic segments for the first time. The Delta Projects Audience Station (DMP) empowers users to pinpoint and manage their target audiences accurately. By effectively identifying and segmenting these groups, advertisers can significantly enhance the impact of their campaigns. The Audience Station provides insights into optimal targeting strategies and timing, allowing marketers to analyze the behavior of iGaming customers, observe spending patterns, gauge purchase intentions, assess product appeal, evaluate audience performance, and much more. This robust platform ultimately supports a more informed and effective advertising approach.
API Access
Has API
No
API Access
Has API
No
Integrations
Google Ads
Yes
LiveRamp
Yes
Lotame
Yes
MediaMath
Yes
Roku Advertising
Yes
Simpli.fi
Yes
The Trade Desk
Yes
Integrations
Google Ads
No
LiveRamp
No
Lotame
No
MediaMath
No
Roku Advertising
No
Simpli.fi
No
The Trade Desk
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Cross Pixel Media
Founded
2011
Country
United States
Website
crosspixel.net
Vendor Details
Company Name
Delta Projects
Founded
2002
Country
Sweden
Website
igamingaudience.com/full-stack-platform/
Product Features
Product Features
Ad Server
A/B Testing
No
Ad Inventory Management
No
Ad Optimization
No
Banner Management
No
Conversion Tracking
No
Mobile Ad Serving
No
Native Ad Serving
No
Newsletter / Email Ad Serving
No
Referrals / Affiliates
No
Rich Media Ad Serving
No
Video Ad Serving
No
Data Management Platforms (DMP)
Ad Network Integration
No
Analytics / ROI Tracking
No
Audience Targeting
No
Behavioral Analytics
No
CRM
No
Campaign Management
No
Competitive Analysis
No
Customer Journey Mapping
No
Data Capture / Transfer
No
Data Classification
No
Data Visualization
No
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No