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Description

The Critical Mention Earned Media Suite offers the most reliable and up-to-date media monitoring for global TV, Radio and Online News. It also includes robust earned media analytics, the most accurate and regularly updated media contact and influencer databases.

Description

Lumen by Talkwalker is a social listening and consumer intelligence platform that helps organizations monitor brand conversations, media coverage, competitors, and emerging market trends. The platform was formerly known as Talkwalker and continues to offer the same industry-leading data, reports, workflows, and integrations under the Lumen by Talkwalker name. Its core capabilities include social listening, media monitoring, social benchmarking, audience insights, customer feedback analytics, and marketplace solutions. Teams can use the platform to measure brand performance, understand consumer sentiment, detect misinformation, monitor reputation, and create stronger PR and content strategies. Lumen by Talkwalker also helps companies benchmark against competitors and industry standards so they can improve social strategy and market positioning. Consumer insights teams can use the platform to identify unmet needs, surface emerging trends, and inform product innovation. PR and communications teams can use it to protect brand reputation, manage crises, and connect with influential media partners. The platform serves industries such as consumer goods, sports, media, financial services, pharma, healthcare, technology, and agencies. By combining social listening, media monitoring, benchmarking, customer feedback analytics, AI-channel visibility, and consumer intelligence, Lumen by Talkwalker helps brands stay prepared for anything.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Google Analytics Yes 
Audiense No 
Axis LMS No 
Cerby No 
Conductor No 
Data Virtuality No 
Desktop.com No 
Facebook No 
Gradient Works No 
Hootsuite No 
Netino No 
OwlyGPT No 
RingCentral RingCX No 
Slack Yes 
Tableau No 
Upfluence No 
X (Twitter) No 

Integrations

Google Analytics Yes 
Audiense Yes 
Axis LMS Yes 
Cerby Yes 
Conductor Yes 
Data Virtuality Yes 
Desktop.com Yes 
Facebook Yes 
Gradient Works Yes 
Hootsuite Yes 
Netino Yes 
OwlyGPT Yes 
RingCentral RingCX Yes 
Slack No 
Tableau Yes 
Upfluence Yes 
X (Twitter) Yes 

Pricing Details

Customized Pricing
Free Trial Yes 
Free Version No 

Pricing Details

$9,600 per year
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Critical Mention

Founded

2005

Country

United States

Website

www.criticalmention.com

Vendor Details

Company Name

Talkwalker

Founded

2009

Country

Luxembourg

Website

www.talkwalker.com

Product Features

Brand Management

Approval Process Control No 
Artwork Management No 
Asset Management No 
Change Management No 
Fulfillment Distribution No 
Project Management No 

Media Monitoring

Alerts / Notifications Yes 
Broadcast Media Monitoring Yes 
Content Translation Yes 
Dashboards / Reporting Yes 
Export Results Yes 
Online News Monitoring Yes 
Podcast Monitoring Yes 
Print Media Monitoring Yes 
Social Media Monitoring Yes 

Public Relations

Article Author Database Yes 
Auto-Update Media Lists Yes 
Campaign Management No 
Clippings Management Yes 
Communications Calendar No 
Contact Management No 
Digital Asset Management No 
Direct Mail Management No 
Email Distribution No 
Press Monitoring Yes 
Press Release Builder No 

Reputation Management

Campaign Management Yes 
Gamification No 
Response Management Yes 
Review Generation No 
Review Monitoring Yes 
Sentiment Analysis Yes 
Social Media Metrics Yes 
Social Media Monitoring Yes 
White Label No 

Social Media Analytics Tools

Campaign Analytics No 
Competitor Monitoring No 
Customizable Reports No 
Engagement Tracking No 
Influencer Tracking No 
Multi-Channel Data Collection No 

Social Media Monitoring

Audience Segmentation No 
Competitive Analysis No 
Configurable Alerts No 
Customer Engagement No 
Dashboard No 
Impact Scoring No 
Influencer Tracking No 
Reputation Management No 
Sentiment Analysis No 
Trend Tracking No 

Product Features

Competitive Intelligence

Alerts/Notifications No 
Benchmarking No 
Competing Product Analysis No 
Keyword Tracking No 
Social Media Monitoring No 
Trend Analysis No 
Website Monitoring No 

Pricing Optimization

Channel Analysis No 
Competing Product Analysis No 
Forecasting No 
Market Analysis No 
Multi-Store Management No 
Price List Management No 
Price Optimization Automation No 
Pricing Analytics No 
Profitability Analysis No 
Scenario Planning No 

Reputation Management

Campaign Management Yes 
Gamification No 
Response Management No 
Review Generation No 
Review Monitoring No 
Sentiment Analysis Yes 
Social Media Metrics Yes 
Social Media Monitoring Yes 
White Label No 

Review Management

Campaign Management No 
Dashboard No 
Negative Feedback Management No 
Response Management No 
Review Monitoring No 
Review Notification No 
Review Request No 
Sentiment Analysis No 
Social Sharing No 
White Label No 

Social Media Analytics Tools

Campaign Analytics Yes 
Competitor Monitoring Yes 
Customizable Reports No 
Engagement Tracking Yes 
Influencer Tracking Yes 
Multi-Channel Data Collection No 

Social Media Marketing

Analytics Yes 
Automated Publishing No 
Contact Management No 
Content Management No 
Conversion Tracking No 
Customer Targeting No 
Keyword Filtering No 
Multi-Account Management No 
Post Scheduling No 

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