Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Criteo Commerce Grid stands out as the pioneering SSP specifically designed to link commerce-focused publisher supply with highly qualified demand. By integrating access to premium inventory with vast amounts of real-time commerce insights, Commerce Grid allows buyers to execute curated, performance-driven deals across various formats, including display, video, CTV, and native. Advertisers reap the benefits of deal optimization based on outcomes, clear supply pathways, and effortless activation in their chosen DSPs. For publishers, Commerce Grid enhances yield by combining inventory with data reflecting commerce intent while preserving trust and control. This distinctive blend of high-quality supply, precise audience targeting, and automation empowers marketers to achieve measurable outcomes throughout the entire funnel, ensuring that publishers receive appropriate compensation for their contributions. Ultimately, Criteo Commerce Grid fosters a more efficient advertising ecosystem that benefits both advertisers and publishers alike.
Description
The Genesis SSP, powered by Page Intelligence, enhances outstream video performance significantly. It dynamically tests and chooses from various formats based on real-time user consumption patterns, ensuring that the ad format which elicits the best user response for a given page is utilized. This approach not only fosters a more enjoyable ad experience for users but also boosts overall performance metrics. Users benefit from intuitive performance reporting that offers deeper insights into ad effectiveness. Additionally, the system incorporates third-party data integrations to evaluate the quality of the publisher's inventory, while implementing fraud filtering measures to safeguard publishers and build advertiser trust. With capabilities for real-time bidding, PMP, and deal ID management, all transactions can be handled efficiently in one location. The platform also supports multi-screen video, maximizing advertising potential across desktop, mobile, and OTT devices. Page-level yield optimization techniques are employed to increase revenue, and the system collects user behavior and attention data for every individual page (URLs), rather than being limited to the domain level. This data is utilized to create comprehensive indexes that assess page attention, identify trending content, and predict ad performance, thereby offering a holistic view of user engagement with advertisements.
API Access
Has API
No
API Access
Has API
No
Integrations
Google Display & Video 360
Yes
MediaMath
Yes
The Trade Desk
Yes
Yahoo DSP
Yes
Integrations
Google Display & Video 360
No
MediaMath
No
The Trade Desk
No
Yahoo DSP
No
Pricing Details
Criteo Commerce Grid operates on a take rate pricing model, paid by the publisher. Data inclusion in deals-based trading may incur additional fees.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Criteo
Founded
2005
Country
France
Website
www.criteo.com/platform/commerce-grid/
Vendor Details
Company Name
Genesis Media
Founded
2010
Country
United States
Website
genesismedia.com/platform/
Product Features
Product Features
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No