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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Cost Center serves as a comprehensive business intelligence automation and analytics platform tailored for mobile game and app developers, allowing them to streamline, evaluate, enhance, and automate user acquisition (UA) and growth strategies at scale by consolidating performance metrics from various sources, such as advertisements, attribution, mediation, and analytics, into one user-friendly dashboard. This platform facilitates cross-channel UA insights to analyze and compare different campaigns effectively, incorporates bid automation to fine-tune spending in accordance with return on ad spend (ROAS) and key performance indicators (KPI), and enables mobile attribution tracking to monitor user journeys from the point of installation to revenue generation. In addition, it offers tools for managing creative ad assets, conducting game and subscription analytics, deriving insights from big data, and utilizing lifetime value (LTV) and ROAS prediction models to estimate profitability based on historical trends. By integrating with major advertising networks and measurement platforms, it eradicates the need for tedious manual data gathering and repetitive tasks, while also fostering real-time collaboration among user acquisition, product, and creative teams. Furthermore, the platform delivers actionable insights and alerts that assist in optimizing campaigns, enhancing player engagement, and refining game design, ultimately contributing to the overall success of mobile gaming ventures.

Description

KNOREX XPO is an innovative advertising management platform driven by artificial intelligence, designed to assist marketers in creating, launching, tracking, attributing, and optimizing advertisements across a variety of prominent channels such as social media, search, CTV/OTT, video, audio, display, native, DOOH, and email, all integrated within a cohesive platform. By breaking down the barriers between different ad channels, formats, and devices, XPO empowers marketers to effectively target their audience, ensuring comprehensive coverage throughout the digital marketing funnel. The platform's automation and optimization features, powered by Knorex KAIROS and utilizing AI and machine learning, facilitate cross-channel budget management, bidding optimization, tailored campaign suggestions, and ad personalization, thereby boosting overall productivity and efficiency. Additionally, XPO provides unified reporting that consolidates data from various advertising channels into a single, easily accessible view, streamlining data analysis and eliminating the tedious process of manual data consolidation. This integration not only enhances decision-making but also allows marketers to swiftly adapt their strategies based on real-time insights.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Ads No 
FreeWheel Strata No 
Google Ad Exchange (AdX) No 
Google Ads No 
Instagram Ads No 
LinkedIn No 
LinkedIn Ads No 
Magnite No 
Meta Ads No 
Meta Ads Manager No 
Microsoft Advertising No 
PubMatic No 
Smaato No 
Sovrn No 
Taboola No 
TikTok No 
Xandr No 

Integrations

Facebook Ads Yes 
FreeWheel Strata Yes 
Google Ad Exchange (AdX) Yes 
Google Ads Yes 
Instagram Ads Yes 
LinkedIn Yes 
LinkedIn Ads Yes 
Magnite Yes 
Meta Ads Yes 
Meta Ads Manager Yes 
Microsoft Advertising Yes 
PubMatic Yes 
Smaato Yes 
Sovrn Yes 
Taboola Yes 
TikTok Yes 
Xandr Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Cost Center

Founded

2020

Country

Australia

Website

www.costcenter.net

Vendor Details

Company Name

KNOREX

Founded

2009

Country

United States

Website

www.knorex.com

Product Features

Product Features

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

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Alternatives

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