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Description

Cordial offers a cross-channel messaging and data platform designed for agile marketing teams and tech experts, enabling them to deliver messages that are not just personalized but genuinely personal. This platform allows users to craft relevant and insightful communications across all channels. By converting customer data into meaningful brand interactions tailored to individuals and channels, businesses can enhance the entire customer journey, from initial acquisition to retention and fostering loyalty. Teams can collaborate effectively to create scalable messaging workflows that are reusable, ensuring a streamlined process for crafting tailored messages within a single system. Moreover, the platform facilitates the collection and activation of customer and business data from various sources within the tech ecosystem, enabling immediate application in messaging initiatives. This comprehensive approach ensures that every message resonates with the intended audience, maximizing engagement and impact.

Description

Symplify is a cross-channel CRM and marketing automation platform designed for marketers and CRM teams who need to move fast without losing relevance. Built in Stockholm with European data hosting, Symplify helps businesses across ecommerce, entertainment, and iGaming deliver personalised customer journeys at scale, across email, SMS, push, on-site, and more. With over 3.3 billion messages sent through the platform every year, it is built for high-volume operations, handling large data streams at scale while keeping automation simple to manage. AI is built into the platform across segmentation, churn prediction, and campaign optimisation. Symplify connects all customer touchpoints into a single view, enabling teams to act on behaviour in real time rather than working from batch reports. Journeys trigger automatically based on what customers do, not what was scheduled weeks in advance. The result is communication that feels relevant because it is relevant. We have been in this space for over 25 years, and the person who wrote the first line of Symplify code still leads the product today. Trusted by operators across Europe and globally, Symplify is the platform for teams that want to own their customer data, act on it in real time, and build relationships that last.

API Access

Has API Yes 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Amazon Web Services (AWS) Yes 
Attentive Yes 
Brij Yes 
Campaign Genius Yes 
Cloudflare Yes 
Everest Yes 
Flows No 
LTV.ai Yes 
Lexer Yes 
Lytics Yes 
Plivo Yes 
Poplar Yes 
Refold Yes 
Salesforce Agentforce Commerce Yes 
Segment Yes 
Taxi for Email Yes 
Tealium Customer Data Hub Yes 
ViralSweep Yes 
Yotpo Yes 

Integrations

Amazon Web Services (AWS) No 
Attentive No 
Brij No 
Campaign Genius No 
Cloudflare No 
Everest No 
Flows Yes 
LTV.ai No 
Lexer No 
Lytics No 
Plivo No 
Poplar No 
Refold No 
Salesforce Agentforce Commerce No 
Segment No 
Taxi for Email No 
Tealium Customer Data Hub No 
ViralSweep No 
Yotpo No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Cordial

Founded

2014

Country

United States

Website

cordial.com

Vendor Details

Company Name

Symplify

Founded

2000

Country

Sweden

Website

symplify.com

Product Features

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders Yes 
CAN SPAM Compliance Yes 
Customer Surveys Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library Yes 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management No 
Template Management Yes 
WYSIWYG Email Editor Yes 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

SMS Marketing

2-Way Messaging No 
Artificial Intelligence No 
Contact Management No 
MMS No 
Mass Texting No 
Message Personalization No 
Mobile Coupons No 
Mobile Keywords No 
Polls / Voting No 
Reporting/Analytics No 
Scheduled Messaging No 
Shortcodes No 
Text-to-Win No 

Transactional Email

A/B Testing No 
Contact Database No 
Dynamic Content No 
Email Monitoring No 
Mailing List Management No 
Reporting/Analytics No 
Spam Check No 
Template Management No 

Product Features

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders Yes 
CAN SPAM Compliance Yes 
Customer Surveys Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library Yes 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management Yes 
WYSIWYG Email Editor Yes 

Email Template Design

A/B Testing Yes 
Code From Scratch Yes 
Drag & Drop Editing Yes 
Image Library Yes 
Import HTML Code No 
Mobile-Friendly / Responsive Yes 
Potential Issue Identification No 
Premade Templates Yes 
Proofing No 
Reporting / Analytics Yes 
Text Editor Yes 
Theme Editor No 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence Yes 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring Yes 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

SMS Marketing

2-Way Messaging No 
Artificial Intelligence No 
Contact Management Yes 
MMS Yes 
Mass Texting Yes 
Message Personalization Yes 
Mobile Coupons No 
Mobile Keywords Yes 
Polls / Voting No 
Reporting/Analytics Yes 
Scheduled Messaging Yes 
Shortcodes Yes 
Text-to-Win No 

Alternatives

Alternatives