Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Coolix stands out as the premier interactive video platform for native advertising and live video content, transforming how millions engage with video material and maximizing the value derived from existing footage. By incorporating playables, which allow users to test a game or app, we enhance performance by providing a more genuine experience that helps users better understand the app’s functionality, thereby significantly increasing the chances of downloads. This approach results in improved conversion rates, heightened engagement, and greater retention along with lifetime value (TLV). If your video features a product you wish to promote, why not include a Call to Action (CTA) directly linked to that product? You can seamlessly synchronize these elements with your video timeline, giving it a unique flair. In fact, making your video shoppable by utilizing customizable CTAs can boost conversions by up to five times, making it a powerful tool for your marketing strategy. Engaging viewers with interactive elements not only attracts attention but also drives them towards taking action.
Description
IDVx represents the pioneering solution from Infillion that delivers scalable and measurable premium interactive video, including shoppable advertisements, across various platforms such as CTV, desktop, and mobile devices. This innovative offering eliminates the need for advertisers to choose between high-impact creative content and efficient programmatic scaling. Leveraging Infillion’s top-tier interactive creative capabilities along with TrueX's extensive history of over 12 years in performance excellence, which includes significant metrics for attention, brand lift, and conversion, IDVx sets a new benchmark for video engagement in the industry. Designed specifically for digital and video marketers focused on key performance indicators throughout all stages of the purchasing process, IDVx enhances campaigns to boost brand lift and purchase intent, achieving impressive metrics such as a 2% interaction rate and over 90% video completion rate benchmarks, in addition to favorable CPA figures. Moreover, this groundbreaking solution is positioned to redefine how advertisers engage consumers through interactive video content.
API Access
Has API
No
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
$120.00/year
Annually paid
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Coolix
Founded
2016
Country
Israel
Website
coolix.io
Vendor Details
Company Name
Infillion
Founded
2008
Country
United States
Website
infillion.com/media/idvx/
Product Features
Lead Generation
Contact Discovery
No
Contact Import/Export
No
Lead Capture
Yes
Lead Database Integration
No
Lead Nurturing
Yes
Lead Scoring
No
Lead Segmentation
No
Pipeline Management
No
Prospecting Tools
No
Visitor Identification
No
Video
Analytics
Yes
Brand Overlay
Yes
Bulk Uploading
Yes
Closed Captions
No
Mobile Screen Support
Yes
Privacy Options
No
Social Sharing
Yes
Video Looping
Yes
Video Streaming
Yes
Video Marketing
Analytics / Reporting
Yes
Chat / Messaging
No
Customizable Branding
No
Customizable CTAs
Yes
Lead Capture
Yes
Media Library
No
Multi-Platform Distribution
Yes
ROI Tracking
Yes
Social Sharing
Yes
Templates
No
Video Editing
No
Product Features
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No