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features
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support

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Description

Integrate all of your customer information into a cohesive view that is tailored specifically for your organization. The foundation for compelling personalized content and heightened engagement begins with a database that consolidates every aspect of customer data, including their actions and behaviors. By leveraging your customer insights gathered from a variety of interactions, you gain comprehensive oversight from a singular platform. Enhance the capabilities of your CRM by layering engagement metrics and behavioral insights to forge tailored experiences that genuinely connect with your audience. Instead of relying on outdated data exports, you can adapt and respond promptly to shifts in customer behavior and actions. Moreover, the integration of your enriched customer data into lifecycle segmentation ensures you always have the latest snapshot of your clientele, empowering you to execute highly personalized marketing campaigns that truly resonate. This approach not only streamlines your marketing efforts but also fosters stronger relationships with your customers.

Description

Elevate your customer engagement strategy with an innovative omni-channel marketing solution that goes beyond the ordinary. With TouchpointMX, you can not only delight your customers but also assess the effectiveness of your campaigns and boost your revenue. Transform occasional buyers into dedicated brand advocates while optimizing your return on investment. Merge the adaptability of personalized emails with advanced automated segmentation to create targeted communication. Move away from standard monthly newsletters and adopt dynamic, sophisticated messaging that reduces the sales cycle, enhances customer loyalty, and fosters repeat purchasing behavior through TouchpointMX. Furthermore, extend your reach directly to customers via SMS, ensuring your content is readily accessible. The platform also offers customizable surveys, including NPS collection and multi-choice questionnaires, designed to gather essential feedback tailored to your specific needs, thus enabling you to enhance both your business performance and customer experience significantly. By leveraging these tools, you can not only meet the expectations of your clients but also exceed them, paving the way for sustained growth and success.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Flux CD Yes 

Integrations

Flux CD No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Red Eye International

Country

United Kingdom

Website

www.redeye.com

Vendor Details

Company Name

Touchpoint Group

Founded

2001

Country

New Zealand

Website

www.touchpointmx.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration No 
Data Matching No 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling No 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Product Features

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring Yes 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

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