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Description
With 95% of sales still originating from traditional retail channels, consumer goods companies must enhance their collaboration with retail partners to achieve effective retail execution. Discover how brands are transforming each store into an ideal shopping environment through the use of Consumer Goods Cloud. This platform allows for the management of promotional strategies, allocation of trade funds, and maximization of revenue all in one place. Gain insights into the effectiveness of trade spending to improve promotional return on investment. Additionally, access real-time visibility into trade budgets and financial resources, including live rates and flexible funding options. Streamline the scheduling and prioritization of store visits while enabling teams to efficiently engage with activities and resources specific to each location. Facilitate order placements while ensuring pricing accuracy and consistency across various devices and connectivity scenarios. Furthermore, prioritize deliveries and monitor your fleet while having full visibility into order and fulfillment details. Ultimately, this connected platform enables the optimization of trade activities, leading to better overall performance in a competitive market. By leveraging innovative solutions, companies can adapt to the changing landscape of retail and better meet the needs of their partners and consumers.
Description
As retailers develop strategies for a post-COVID landscape characterized by increasing expenses, evolving consumer habits, intense competition, and the enforcement of safety protocols, the ability to react promptly has become essential. This necessity calls for a fundamental transformation in the operational models of retailers. The path ahead involves fostering resilience to unlock significant value and to make informed decisions supported by extensive data, predictive analytics, and intelligent, real-time insights that are both personalized and localized. TCS Optumera™ offers a comprehensive AI-driven retail optimization suite designed to enhance both merchandising and supply chain decisions in a cohesive manner. By leveraging this technology, retailers have experienced sales growth between 3-5%, a reduction of nearly 50% in time invested, the implementation of five times more strategies, and a decrease in costs ranging from 20-30%. Moreover, it enables the optimization of customer baskets across various channels by taking into account demand transferability, consumer preference sets, predictive analytics, and competitive offerings, ensuring a tailored shopping experience for each customer. This comprehensive approach not only increases efficiency but also positions retailers to thrive in a rapidly evolving market.
API Access
Has API
API Access
Has API
Integrations
Salesforce
AODocs
Adenza
Aqua
Avaya Aura
BMC AMI Capacity and Cost
Boomi
CA Flowdock
Commvault Cloud
Freshdesk
Integrations
Salesforce
AODocs
Adenza
Aqua
Avaya Aura
BMC AMI Capacity and Cost
Boomi
CA Flowdock
Commvault Cloud
Freshdesk
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Salesforce
Founded
1999
Country
United States
Website
www.salesforce.com/products/consumer-goods-cloud/overview/
Vendor Details
Company Name
Tata Consultancy Services
Founded
1968
Country
India
Website
www.tcs.com/optumera-digital-merchandising-suite
Product Features
Retail Execution
AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management
Product Features
Retail Execution
AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management