Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Commspoint Influence serves as a media planning tool that aids brands and their agencies in pinpointing the ideal mix of communication channels for their products by examining the interplay of various media types in conveying messages. The platform is designed for ease of use, allowing new users to become proficient within just a few hours of training. Fully customizable, it adapts to reflect the unique planning strategies of agencies or brands across different markets or regions. By converting survey data into practical reach and effectiveness curves, Commspoint Influence forecasts outcomes based on budget distributions. Furthermore, it streamlines the process of data export and the creation of presentations, making it simple to share insights with colleagues and stakeholders. This comprehensive solution not only enhances media planning efficiency but also empowers teams to make informed decisions based on data-driven insights.
Description
DISQO is a dynamic customer experience (CX) platform that equips businesses, ranging from small to large enterprises, to effectively understand their customers by rapidly testing and analyzing various product and brand experiences. The platform offers valuable insights, advertising measurement tools, and Feedback Loop applications, all linked to a fully consented consumer data network. Established in 2015 and based in Los Angeles, DISQO has gained recognition as a rapidly growing tech startup and is celebrated as one of the best workplaces in the United States, boasting over 500 employees worldwide. Instead of spending endless hours on repetitive surveys, the DISQO Research API allows you to concentrate on strategic initiatives rather than administrative tasks. Tailored to facilitate researchers in optimizing their access to the DISQO Audience, this robust API empowers you to oversee survey fielding efficiently, enabling you to prioritize delivering essential insights. Ultimately, DISQO aims to transform how businesses engage with their customers by streamlining the research process.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Cloudchipr
No
tvScientific
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Nielsen
Founded
1923
Country
United States
Website
www.nielsen.com/solutions/media-planning/commspoint-influence/
Vendor Details
Company Name
DISQO
Founded
2015
Country
United States
Website
www.disqo.com
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No