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Description

Advanced analysis of customer loyalty data using a robust Business Intelligence platform. Manage your loyalty programs and marketing campaigns to make better business decisions. According to market reports, companies that grow generate between 30-50% and 50% more data each year. These results require the right organization and software of the IT infrastructure. But, what is most important in loyalty marketing? They force us to rethink how we gather and process our data. Comarch Business Intelligence is a powerful analytical and reporting platform that allows companies of all sizes to monitor and optimize their loyalty programs.

Description

Marsello is a comprehensive loyalty and marketing solution designed to enable brands to implement personalized and cohesive loyalty programs that are integral to effective marketing strategies. Our intuitive platform encompasses a wide range of features, including loyalty programs, email marketing, SMS communications, automation tools, management of Google Reviews, and social media oversight, all focused on streamlining marketing and sales efforts, regardless of where customers make their purchases. - Develop a customized loyalty program that seamlessly integrates with your point-of-sale and eCommerce platforms. - Leverage your loyalty insights to craft targeted email and SMS marketing campaigns. - Engage your audience at optimal moments through strategic, data-driven automations. ...and much more. Marsello provides all the essential tools needed to captivate and retain your customer base, combining loyalty and marketing into a single, efficient platform. With our services, brands can enhance their customer relationships and drive sustained growth.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AirStar Yes 
Alumio Yes 
BigCommerce No 
Cin7 Inventory Management No 
Cisco ACI Yes 
Facebook No 
Fortinet SD-WAN Yes 
HPE Consumption Analytics Yes 
Instagram No 
InterCloud Yes 
Juniper Booking Engine Yes 
Lightspeed Restaurant No 
Lightspeed Retail No 
Microsoft 365 Yes 
Symantec Advanced Authentication Yes 
Trend Micro Endpoint Encryption Yes 
VMware Cloud Yes 

Integrations

AirStar No 
Alumio No 
BigCommerce Yes 
Cin7 Inventory Management Yes 
Cisco ACI No 
Facebook Yes 
Fortinet SD-WAN No 
HPE Consumption Analytics No 
Instagram Yes 
InterCloud No 
Juniper Booking Engine No 
Lightspeed Restaurant Yes 
Lightspeed Retail Yes 
Microsoft 365 No 
Symantec Advanced Authentication No 
Trend Micro Endpoint Encryption No 
VMware Cloud No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$125 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Comarch

Founded

1993

Country

Poland

Website

www.comarch.com/trade-and-services/loyalty-marketing/business-intelligence/

Vendor Details

Company Name

Marsello

Founded

2013

Country

New Zealand

Website

www.marsello.com

Product Features

Business Intelligence

Ad Hoc Reports No 
Benchmarking No 
Budgeting & Forecasting No 
Dashboard No 
Data Analysis No 
Key Performance Indicators No 
Natural Language Generation (NLG) No 
Performance Metrics No 
Predictive Analytics No 
Profitability Analysis No 
Strategic Planning No 
Trend / Problem Indicators No 
Visual Analytics No 

Product Features

Customer Loyalty

CRM No 
Corporate Memberships No 
Customer Activity Tracking Yes 
Discount Management Yes 
Gift Card System Yes 
Loyalty Card System Yes 
Member Portal Yes 
Membership Management Yes 
No-Card Loyalty System Yes 
Referral Tracking Yes 
Rewards Management Yes 

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance Yes 
Customer Surveys No 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library No 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management No 
WYSIWYG Email Editor Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence Yes 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns Yes 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing Yes 
Website Visitor Tracking No 

SMS Marketing

2-Way Messaging No 
Artificial Intelligence No 
Contact Management No 
MMS No 
Mass Texting No 
Message Personalization Yes 
Mobile Coupons No 
Mobile Keywords No 
Polls / Voting No 
Reporting/Analytics Yes 
Scheduled Messaging No 
Shortcodes No 
Text-to-Win No 

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