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Description
Cognipharma's HCP Engagement Platform represents a Software as a Service (SaaS) offering tailored for pharmaceutical companies that seek to refine their omnichannel approaches and cultivate valuable relationships with healthcare professionals. This platform provides effortless integration with various Customer Relationship Management (CRM) systems like Veeva, IQVIA OCE, Salesforce, as well as custom-built solutions, thereby facilitating a unified management of customer information. Among its standout features are instantaneous HCP registration and validation processes, which grant quick access to content via single sign-on while ensuring verification against public databases or existing CRM data. Additionally, the platform prioritizes the management of consent and preferences, allowing for the gradual collection of channel and content preferences that help tailor communications to meet the expectations of healthcare professionals. By offering a high level of content personalization and optimizing channel interactions, Cognipharma's solution is designed to enhance marketing and sales performance metrics, providing valuable insights into customer journeys across various channels and pinpointing the most effective strategies for re-engagement. Ultimately, this comprehensive approach not only supports better decision-making but also fosters stronger connections between pharmaceutical companies and healthcare providers.
Description
Kea is a complete CRM solution for Pharma companies, Hospitals and other organizations that meet APAC/Global requirements.
Kea is a complete solution that allows sales and marketing teams achieve higher levels commercial excellence. Master Data Management, Closed loop marketing (CLM/e-detailing), Sales Force Administration and Events and Continuing Medical Education are all covered. Travel and Expenses automation, coaching, and many other processes are also covered. Kea tracks the response of patients to marketing activities in hospitals.
Kea is a tool that benefits all users in the marketing and sales functions. It is easy to use and provides the required analytics.
Users don't have to access multiple apps. Two pain points can be summarized in Kea. Users can view all KPIs for "effort" in a "one click" MIS dashboard. They can also track the "results".
Kea can be modularized; some modules can be used in conjunction with Solutions such as Veeva CRM or IQVIA
API Access
Has API
API Access
Has API
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
15$ per user per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Cognipharma
Founded
2016
Country
Portugal
Website
www.cognipharma.com/hcp-engagement-platform/
Vendor Details
Company Name
VSM Software Pvt Ltd
Founded
2005
Country
India
Website
vsmsoftware.com/healthcare/
Product Features
Product Features
CRM
Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management