Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
ClearTrust functions as a platform dedicated to ensuring the quality of digital advertising traffic and detecting ad fraud for a variety of stakeholders like advertisers, agencies, publishers, ad networks, and teams within the ad-tech sector. Utilizing its Traffic Quality Index (TQI), the platform assesses sessions using over 150 distinct filters that analyze factors including IP addresses, user agents, behaviors, device types, and network characteristics. This scoring system, along with detailed reports, enables teams to pinpoint bots, questionable clicks, invalid impressions, and other forms of potentially low-quality activities across different campaigns and traffic sources. Users have the ability to customize their scoring parameters and filters, delve into anomalies, and leverage insights to make informed decisions regarding traffic and budget allocations. Additionally, ClearTrust facilitates both pre-bid and post-bid checks and provides multiple implementation options such as API, JavaScript, and tracking-link methods. It is specifically crafted to safeguard paid media and inventory across a variety of environments, including web, in-app, video, and connected-TV platforms, ensuring that all aspects of digital advertising are thoroughly protected from fraud and inefficiencies. This comprehensive approach allows users to maintain the integrity of their advertising investments while optimizing overall performance.
Description
ClickTrust serves as a comprehensive platform focused on ensuring high-quality advertising traffic and safeguarding against fraud for advertisers, marketing teams, and agencies involved in paid media initiatives. It meticulously examines web visits, ad impressions, app installations, affiliate clicks, and conversion events for any signs of fraudulent behavior, leveraging various techniques such as behavioral analysis, device and browser fingerprinting, IP intelligence, and established rules. Through a centralized dashboard, users gain access to risk assessments, detailed campaign and event investigations, session recordings, heatmaps, and the ability to download evidence reports for further scrutiny. The platform allows for easy deployment via web tags or creative scanning and supports integration with iOS, Android, and Flutter SDKs, alongside mobile measurement and affiliate attribution functionalities. Additionally, ClickTrust offers blocklists and fraud exclusion measures tailored to specific advertising channels, app event streams, and affiliate postbacks. Its application spans several documented cases, including but not limited to paid search and display, programmatic campaigns, mobile app acquisition strategies, affiliate marketing efforts, and evaluations of lead-generation traffic, highlighting its versatility in the advertising landscape. Through these capabilities, ClickTrust aims to empower its users with the tools necessary to navigate the complexities of digital advertising effectively.
API Access
Has API
Yes
API Access
Has API
Yes
Screenshots View All
No images available
Integrations
Google Ad Manager
No
Google Ads
No
Google Tag Manager
No
Meta Ads
No
Integrations
Google Ad Manager
Yes
Google Ads
Yes
Google Tag Manager
Yes
Meta Ads
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
Pricing is built by a ClickTrust partner around the selected protection layers and usage volumes. Customers can start with one layer and add others as their media plan grows.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
ClearTrust
Founded
2020
Country
India
Website
www.cleartrust.cc
Vendor Details
Company Name
ClearTrust
Founded
2020
Country
India
Website
clicktrust.cc/
Product Features
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
No
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
No
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No