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Description
Clay is the AI-driven data marketplace and orchestration layer that powers modern go-to-market teams. Clay enables teams to find and qualify prospects with AI agents and intent signals, enrich their CRM with best-in-class accuracy and fill rates from 150+ data providers and AI, and orchestrate GTM workflows such as ABM, outbound, and pre-call meeting notes. Over 5,000+ companies, like OpenAI, Canva, Anthropic, and Rippling, use it to power everything from recurring CRM enrichment to targeted outreach.
Find accounts with a burning need for your product. Analyze your closed-won list of top customers to narrow your ICP and find lookalikes of your best fit customers from multiple sources. Use AI to build the most sophisticated scoring and qualification logic. Continuously source new qualified leads so sales and marketing teams can continue to take actions such as creating Ads or launching outbound.
Enrich with accuracy no single provider can match. Trusted data improves every part of your GTM engine. Clay’s waterfall enrichment approach across 150+ data sources combines multiple providers to result in higher fill rates at lower cost. Automatically run enrichments and sync data directly to your CRM or data warehouse while avoiding duplicates. The results of waterfalling providers speak for themselves: OpenAI doubled their inbound lead enrichment coverage rates and Anthropic tripled their inbound lead match rate.
Orchestrate plays that convert accounts from aware to closed. Score accounts by fit and engagement, then build ABM tiers that move prospects through your funnel. When accounts hit intent thresholds—pricing page visits, job changes, webinar attendance—alert reps instantly or trigger multi-channel campaigns at scale including outbound with Clay’s sequencer.
Description
Perform a comprehensive Total Addressable Market (TAM) analysis and create segmented lists of accounts and contacts to enhance your sales and marketing efforts. Secure a competitive advantage by obtaining fully compliant direct dials and verified email addresses. Focus your outreach initiatives using intent data, optimizing efficiency within your revenue teams. Effortlessly execute cold email campaigns that convert strangers into potential clients and those potential clients into loyal customers. Augment your outbound strategies with targeted audience matching and improved match rates on selected advertising platforms. Monitor and manage significant changes within accounts to uncover possibilities for growth and upselling. With Cognism's array of integrations, streamline your existing workflows with ease. You will have unlimited access to both individual and company-level data, ensuring you always have a robust list of prospects and the necessary contact information to reach them. The platform is designed for straightforward setup and integration, providing you with real-time access to essential data within your preferred systems. This means you can efficiently adapt to evolving market conditions and capitalize on new opportunities as they arise.
API Access
Has API
No
API Access
Has API
Yes
Integrations
AccessOwl
Yes
Crono
Yes
HubSpot CRM
Yes
Pipedrive
Yes
Salesforce
Yes
Salesloft
Yes
TitanX
Yes
Buska
Yes
Google Chrome
No
HG Insights
Yes
Integrations
AccessOwl
Yes
Crono
Yes
HubSpot CRM
Yes
Pipedrive
Yes
Salesforce
Yes
Salesloft
Yes
TitanX
Yes
Buska
No
Google Chrome
Yes
HG Insights
No
Pricing Details
$149 per month
Access 150+ databases of leads and company research - without subscribing to a single external plan. Just pay for what you use with Clay credits. If you already have external plans with a provider, you can still use them on Clay for free!.
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Clay
Country
United States
Website
www.clay.com
Vendor Details
Company Name
Cognism
Founded
2016
Country
United Kingdom
Website
cognism.com
Product Features
B2B Data
B2B Contact Data
Yes
B2B Intent Data
Yes
B2B Leads Data
Yes
B2B Marketing Data
Yes
Business Ownership Data
Yes
Company Data
Yes
Employee Data
Yes
Firmographic Data
Yes
Job Posting Data
Yes
Salary Data
Yes
Technographic Data
Yes
Lead Generation
Contact Discovery
Yes
Contact Import/Export
Yes
Lead Capture
No
Lead Database Integration
No
Lead Nurturing
Yes
Lead Scoring
Yes
Lead Segmentation
Yes
Pipeline Management
No
Prospecting Tools
Yes
Visitor Identification
Yes
Product Features
Account Based Marketing
Analytics
No
Campaign Personalization
Yes
Customer Segmentation
Yes
Engagement Monitoring
Yes
Lead Nurturing
No
Lead Scoring
No
Progress Tracking
No
Prospecting Tools
Yes
Target Account Identification
Yes
B2B Data
B2B Contact Data
No
B2B Intent Data
No
B2B Leads Data
No
B2B Marketing Data
No
Business Ownership Data
No
Company Data
No
Employee Data
No
Firmographic Data
No
Job Posting Data
No
Salary Data
No
Technographic Data
No
Buyer Intent
B2B Lead Generation
No
CRM Integration
No
Channel Attribution
No
Competitor Analysis
No
Content Marketing
No
Customer Journey Mapping
No
Customer Profiles
No
Intent Data
No
Lead Notifications
No
Lead Scoring
No
Lead Generation
Contact Discovery
Yes
Contact Import/Export
Yes
Lead Capture
No
Lead Database Integration
No
Lead Nurturing
No
Lead Scoring
No
Lead Segmentation
No
Pipeline Management
Yes
Prospecting Tools
Yes
Visitor Identification
No
Sales Enablement
Collaboration
No
Contact Management
Yes
Content Management
No
Document Management
No
Goals / Quota Management
No
Lead Management
Yes
Meeting Management
No
Performance Management
No
Presentation Management
No
Proposal Management
No
Territory Management
No
Training Management
No
Sales Force Automation
Call Management
No
Campaign Management
Yes
Channel Management
No
Commission Management
No
Contact Management
Yes
Contract Management
No
Customer Database
Yes
Email Marketing
Yes
Field Sales Management
No
Lead Management
Yes
Opportunity Management
No
Performance Metrics
No
Proposal Generation
No
Referral Tracking
No
Sales Forecasting
No
Territory Management
No
Sales Intelligence
CRM Integration
No
Data Cleaning
No
Data Enrichment
No
Data Import/Export
No
Data Mining
No
Data Verification
No
Email Integration
No
Lead Scoring
No
List Building
No
Performance Management
No
Pipeline Management
No
Predictive Modeling/Analytics
No
Prospecting Tools
No
Reporting/Analytics
No
Sales Forecasting
No
