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ease
features
design
support

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Description

Channel Fusion serves as a comprehensive modular platform for channel marketing, effectively consolidating all facets of co-marketing and partner interactions into a unified and scalable framework. It features an intuitive ad builder and an extensive asset library, facilitating efficient co-branding efforts, while also providing co-op fund management tools to allocate, claim, and monitor Marketing Development Funds (MDF) with seamless verification and payment processes. Additionally, the platform supports consumer rebate initiatives by allowing users to create, implement, and reconcile various rebate programs through both self-service and personalized options. Its digital marketing module excels at executing hyper-local campaigns, ensuring adherence to brand guidelines and appropriate content localization via dynamic asset distribution and stringent approval mechanisms. The Enablement Programs effectively equip partners with essential training, comprehensive playbooks, and performance-based incentives, while omnichannel experience tools empower marketers to maintain consistent messaging across diverse touchpoints. Furthermore, all components of the platform are interconnected through user-friendly dashboards and a robust API-first design, enhancing the overall user experience and operational efficiency. This holistic approach not only simplifies the complexities of channel marketing but also fosters stronger relationships between partners and brands.

Description

Bridge from Mindmatrix is an advanced platform combining PRM and partner marketing functionalities, tailored to engage and enable channel partners effectively. The platform allows businesses to streamline everything from partner recruitment and training to incentive management and co-branded asset creation. It provides a collaborative environment for vendors and partners to align marketing efforts, drive sales, and ensure performance visibility through comprehensive reporting. Mindmatrix’s Bridge platform uniquely integrates sales, marketing, and service experiences, optimizing the entire partner ecosystem with automated support, ROI measurement, and global concierge services.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Datto RMM
Datto Workplace

Integrations

Datto RMM
Datto Workplace

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Channel Fusion

Founded

2002

Country

United States

Website

channel-fusion.com

Vendor Details

Company Name

Mindmatrix

Founded

1998

Country

United States

Website

www.mindmatrix.net

Product Features

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Partner Relationship Management (PRM)

Asset Management
Business Plans
Channel Marketing Automation
Collaboration Tools
Compliance Management
Deal Management
Deal Registration
Lead Generation
Lead Sharing
Partner Onboarding
Partner Portal
Performance Metrics
Rewards Programs
Workflow Management

Product Features

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Partner Relationship Management (PRM)

Asset Management
Business Plans
Channel Marketing Automation
Collaboration Tools
Compliance Management
Deal Management
Deal Registration
Lead Generation
Lead Sharing
Partner Onboarding
Partner Portal
Performance Metrics
Rewards Programs
Workflow Management

Sales Content Management

Audio / Video Recording
Audio File Management
Branded Sales Content
Centralized Sales Content Repository
Collaboration Tools
Content Recommendations
Email Management
Engagement Analytics
Interaction Tracking
Personalization
Sales Partner Management
Sales Training / Onboarding
Video File Management

Sales Enablement

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

Sales Engagement

CRM Integration
Call Scripts / Call Steps
Email Sequences
Email Tracking / Automation
Lead Management
Reporting / Analytics
Sales / Voice Dialer
Sales Automation
Search
Task Management
Templates
Workflow Management

Sales Force Automation

Call Management
Campaign Management
Channel Management
Commission Management
Contact Management
Contract Management
Customer Database
Email Marketing
Field Sales Management
Lead Management
Opportunity Management
Performance Metrics
Proposal Generation
Referral Tracking
Sales Forecasting
Territory Management

Sales Training

Analytics / Reporting
Assessment Management
Built-in Course Authoring
Certification Management
Customizable Branding
Gamification
Learning Management
Microlearning
Onboarding
Practice Tools
Progress Tracking
Video Assessments

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