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Description
Channel Fusion serves as a comprehensive modular platform for channel marketing, effectively consolidating all facets of co-marketing and partner interactions into a unified and scalable framework. It features an intuitive ad builder and an extensive asset library, facilitating efficient co-branding efforts, while also providing co-op fund management tools to allocate, claim, and monitor Marketing Development Funds (MDF) with seamless verification and payment processes. Additionally, the platform supports consumer rebate initiatives by allowing users to create, implement, and reconcile various rebate programs through both self-service and personalized options. Its digital marketing module excels at executing hyper-local campaigns, ensuring adherence to brand guidelines and appropriate content localization via dynamic asset distribution and stringent approval mechanisms. The Enablement Programs effectively equip partners with essential training, comprehensive playbooks, and performance-based incentives, while omnichannel experience tools empower marketers to maintain consistent messaging across diverse touchpoints. Furthermore, all components of the platform are interconnected through user-friendly dashboards and a robust API-first design, enhancing the overall user experience and operational efficiency. This holistic approach not only simplifies the complexities of channel marketing but also fosters stronger relationships between partners and brands.
Description
GearBox® by IRIS is an innovative platform that unifies marketing, sales, and operational workflows to simplify distributed marketing management across enterprises. Its modular design allows businesses to connect campaigns, vendor partners, and budgets in a single platform, eliminating inefficiencies and improving collaboration. The solution supports flexible vendor integration, enabling teams to manage procurement and project execution while ensuring brand alignment. Channel partners can automate co-op and rebate processes to streamline local marketing campaigns effectively. Sales teams gain access to comprehensive real-time data and analytics, empowering them to monitor orders and campaign performance transparently. The platform adapts to various industries, including manufacturing, real estate, automotive, insurance, retail franchises, and restaurants. Businesses use GearBox® to enhance coordination among distributors, dealers, and franchisees for consistent brand messaging. With proven success in diverse sectors, it drives measurable marketing outcomes through a centralized, user-friendly system.
API Access
Has API
API Access
Has API
Integrations
X Ads (Twitter Ads)
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Channel Fusion
Founded
2002
Country
United States
Website
channel-fusion.com
Vendor Details
Company Name
Strategic Marketing Support IRIS
Country
United States
Website
www.irisnow.com
Product Features
Channel Marketing
Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion
Partner Relationship Management (PRM)
Asset Management
Business Plans
Channel Marketing Automation
Collaboration Tools
Compliance Management
Deal Management
Deal Registration
Lead Generation
Lead Sharing
Partner Onboarding
Partner Portal
Performance Metrics
Rewards Programs
Workflow Management