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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Channel Factory offers an all-encompassing solution for enhancing social media video advertising, with a specific emphasis on platforms such as YouTube. Utilizing cutting-edge AI technology, the platform optimizes ad delivery to guarantee that campaigns resonate with the intended audience while maintaining brand integrity. It boasts features such as in-depth video analysis, media optimization, and the ability to manage social campaigns across various channels, all aimed at boosting brands' return on investment by effectively connecting with viewers in suitable contexts. Additionally, Channel Factory provides expert support and a range of adaptable solutions, catering to both self-service and fully managed service needs, ensuring that brands can select the approach that best fits their objectives. This versatility makes Channel Factory a valuable partner for companies looking to maximize their advertising impact in the digital landscape.

Description

Zefr operates as a video advertising platform that provides targeted video ad placements prior to launch. This platform allows advertisers to execute extensive video campaigns tailored to specific brand preferences, ensuring precision, control, and effectiveness in their outreach. With a focus on YouTube, Zefr’s technology facilitates sophisticated, dynamic targeting aimed at the most relevant videos for brands. Our solutions ensure that video content is targeted precisely on the largest video-sharing platform globally. For brands, achieving success in the online video landscape begins with strategically aligning with suitable content. When your advertisement is placed alongside the right content and context, it can lead to significant immediate media impact while also enhancing long-term brand value. The operational process begins with Zefr identifying every new video uploaded to YouTube. We meticulously analyze the video’s meta-data to understand its context and assess its potential relevance for brand advertising. Additionally, our proprietary forecasting model estimates the expected views and impressions, enabling brands to effectively maximize the reach of their advertising campaigns. Ultimately, Zefr empowers advertisers to connect their messages with the right audience in an optimal setting.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Google Ads No 
MINT Yes 
Nielsen Marketing Cloud No 
YouTube No 
comScore No 

Integrations

Google Ads Yes 
MINT No 
Nielsen Marketing Cloud Yes 
YouTube Yes 
comScore Yes 

Pricing Details

Custom Pricing
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Channel Factory

Founded

2010

Country

United States

Website

channelfactory.com

Vendor Details

Company Name

Zefr

Founded

2009

Country

United States

Website

zefr.com/video-advertising

Product Features

Video Marketing

Analytics / Reporting Yes 
Chat / Messaging No 
Customizable Branding Yes 
Customizable CTAs No 
Lead Capture No 
Media Library No 
Multi-Platform Distribution Yes 
ROI Tracking Yes 
Social Sharing Yes 
Templates No 
Video Editing No 

Product Features

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

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