Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
At the core of Basis lies our renowned omni-channel demand-side platform (DSP), designed for exceptional speed and efficiency, ensuring your programmatic campaigns succeed. By utilizing Basis' advanced artificial intelligence engine, you can achieve superior results for your campaigns. Opt for either algorithmic or machine learning optimization, which continuously assesses data from over 30 different campaign metrics to align with your specific objectives. This enables you to make informed, optimized decisions that enhance overall performance. With Basis' robust performance automation, you can scale your efforts effectively. Engage users in real-time through advanced geo-fencing features that let you pinpoint specific locations on a map, upload street addresses, or target various places by category. Build audiences based on users who have visited a particular location, address, or category. Additionally, Centro capitalizes on over 15 years of strong publisher partnerships to offer you an unparalleled library of more than 2,000 active private marketplace deals across a wide range of leading websites, ensuring you have access to exceptional advertising opportunities. This extensive network allows for greater flexibility and creativity in campaign execution, ultimately driving more impactful results.
Description
Yieldlab is a prominent supply-side platform (SSP) and a key player in private marketplaces for premium publishers across Europe. It embodies ongoing growth and innovation in collaboration with leading media brands throughout the continent. Through a blend of passion, intellect, and robust technology, we ensure the economic success of media offerings and advertising initiatives. Our core principles are rooted in partnership, transparency, and quality. The Yieldlab platform facilitates secure and effective connections between buyers and sellers in the realm of programmatic advertising. As a trusted ally for premium publishers and marketers, we empower you to unlock the full potential of your media inventory across diverse channels. The Yieldlab YRD platform stands out as a leader in quality and technology in premium programmatic advertising, complemented by personalized guidance from our experienced team. We prioritize personal relationships with supply clients, agencies, and demand-side platforms (DSPs) to foster a collaborative advertising environment. By choosing Yieldlab, you are not just selecting a provider; you are engaging in a partnership dedicated to maximizing your advertising success.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Acxiom InfoBase
Yes
Acxiom Real Identity
Yes
AdUp
No
Adform
No
AgencyAnalytics
Yes
Amazon Ads
No
Criteo
No
DV Publisher Suite
Yes
EPICA
Yes
MediaMath
No
Integrations
Acxiom InfoBase
No
Acxiom Real Identity
No
AdUp
Yes
Adform
Yes
AgencyAnalytics
No
Amazon Ads
Yes
Criteo
Yes
DV Publisher Suite
No
EPICA
No
MediaMath
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Centro
Founded
2001
Country
United States
Website
www.centro.net/solutions/basis/dsp/
Vendor Details
Company Name
Yieldlab
Founded
2010
Country
Germany
Website
yieldlab.com
Product Features
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No
Product Features
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No