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Average Ratings 85 Ratings

Description

Unlock actionable insights through AI-driven customer analytics and business intelligence. Today's consumers have come to expect brands to recognize their individual preferences and needs. Capillary Insights+ provides you with an in-depth understanding and essential insights into consumer behavior and likes. Given the multitude of interaction channels available, tracking consumer engagement with your brand can be challenging. Collect data from every point of contact to achieve a holistic 360° view of your customers via a Consumer Data Platform. This process enables you to gather information across various channels, clean and deduplicate consumer records, and enhance these records based on every interaction. By obtaining a comprehensive overview of each customer, including their transactional and behavioral activities across all channels, you can improve conversion rates with tailored messaging and experiences. Leverage demographic and behavioral segmentation from CDP data to create personalized interactions that resonate with each consumer. Ultimately, understanding your customers on a deeper level can significantly enhance brand loyalty and satisfaction.

Description

MikMak, a SPINS company, is a global software company that provides a leading commerce intelligence and orchestration platform for multichannel brands, helping them grow in real-time. In January of 2026, MikMak was acquired by SPINS, bringing together two category leaders in commerce intelligence and best-in-class data and insights. The combined entity provides brands with an unrivaled, unified view of availability, point-of-sale performance, and consumer behavior, globally and in real-time.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amazon No 
DoorDash No 
Facebook No 
Google Analytics No 
Google Business Profile No 
Instagram No 
Pinterest No 
Snapchat No 
TikTok No 
TrackStreet No 
Uber Eats No 
Verloop.io Yes 
Walmart No 
YouTube No 

Integrations

Amazon Yes 
DoorDash Yes 
Facebook Yes 
Google Analytics Yes 
Google Business Profile Yes 
Instagram Yes 
Pinterest Yes 
Snapchat Yes 
TikTok Yes 
TrackStreet Yes 
Uber Eats Yes 
Verloop.io No 
Walmart Yes 
YouTube Yes 

Pricing Details

$25,000 per year
Free Trial No 
Free Version No 

Pricing Details

Schedule a demo with MikMak to learn about pricing
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Capillary Technologies

Founded

2008

Country

Singapore

Website

www.capillarytech.com

Vendor Details

Company Name

MikMak, a SPINS company

Founded

2014

Country

United States, France, United Kingdom, Spain, Ireland, and Australia

Website

www.mikmak.com/

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling Yes 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Product Features

Amazon Seller Tools

A/B Testing Yes 
Alerts / Notifications No 
Analytics / Reporting Yes 
Campaign Management Yes 
Competitor Analysis Yes 
Content Management / Optimization No 
Conversion / ROI Tracking Yes 
Customer Data Management No 
Email Marketing Yes 
Feedback Management No 
Inventory Management No 
Keyword Tracking / Research No 
Order Management No 
PPC Ads Management No 
Price Optimization Yes 
Rank Optimization No 
Refund Management No 
Review Management No 
Sales Tracking / Analysis Yes 
Shipping Management No 
Trend Analysis Yes 

eCommerce

CRM No 
Catalog Management Yes 
Channel Management Yes 
Customer Accounts No 
Data Security No 
Email Marketing Yes 
Inventory Management Yes 
Kitting No 
Loyalty Program No 
Mobile Access Yes 
Multi-Store Management Yes 
Order Management No 
Product Configurator No 
Promotions Management Yes 
Returns Management No 
Reviews Management No 
SEO Management No 
Shopping Cart No 
Templates Yes 

Headless eCommerce

API Yes 
Content Management No 
Conversion Tracking Yes 
Customer Touchpoints No 
Integrated Development Environment (IDE) No 
Inventory Optimization Yes 
Web/Mobile App Development No 

Multi-Channel eCommerce

Catalog Management Yes 
Channel Management Yes 
Data Synchronization No 
Email Marketing Yes 
Inventory Management Yes 
Marketplace Integration Yes 
Mobile Commerce No 
Order Management No 
Promotions Management Yes 
Returns Management No 
SEO Management No 
Shopping Cart No 
Social Commerce Yes 

Store Locator

Analytics No 
Automatic Location Detection No 
Directions No 
Distance Calculation No 
Event Promotions No 
Mapping No 
Product Search Filtering No 
Promotions / Coupons No 
Search No 
White Label No 

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