Compare CampaignTrackly vs. Maralytics in 2026

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Description

CampaignTrackly enables marketers to create a centralized, consistent, and standardized campaign URL tracking process putting an end to missing or inaccurate advertising data and ineffective marketing decisions. Its powerful automation and integration tools simplify the process of creating and managing campaign URLs, and empowers marketers to take control of their campaign data while saving a ton of time. The platform offers over 65 automation features that translate into a seamless, user-friendly and easy to adopt tool. It reduces tech overload, eliminates interruptions and allows campaign URL producers to create UTM links without leaving their favorite apps - Excel, Google sheets, an ESP (Mailchimp, HubSpot, Marketo, etc.) Integrating with key marketing platforms, including SalesForce and WorkFront, CampaignTrackly offers completely automated campaign URL workflows, eliminating manual work and errors. Customers use CampaignTrackly to automate, and standardize their campaign URLs, generating reliable insights that lead to effective marketing decisions and higher ROI.

Description

Develop successful marketing strategies that are grounded in solid data rather than speculation. Maralytics offers a comprehensive, automated marketing platform that retrieves information directly from your POS, ensuring you receive accurate and timely metrics; alternatively, you can manually upload your own performance data. This capability empowers you to allocate your marketing budget more strategically across the most effective channels, enhance your outcomes, and invest in campaigns with proven success. You can analyze results from both traditional and digital marketing efforts, gaining insights that illustrate the complete ROI narrative for any marketing initiative. We collaborate with leading POS systems like Kounta by Lightspeed, Vend, Square, and Xero to ensure seamless integration without hassle, and we are continually expanding our partnerships. With just one click, you can create personalized, custom reports that cater to your specific needs. By utilizing various formats, you can uncover valuable insights tailored to your business's objectives, fostering informed decision-making for future initiatives. This approach not only maximizes efficiency but also paves the way for sustained growth and profitability.

API Access

Has API Yes

API Access

Has API No

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Screenshots View All

Integrations

Adobe Marketo Engage Yes

Adobe Workfront Yes

Bitly Yes

Google Analytics Yes

Google Drive Yes

Google Sheets Yes

Hootsuite Yes

Lightspeed Retail No

Mailchimp Yes

Microsoft Excel Yes

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Explore All 15 Integrations

Integrations

Adobe Marketo Engage No

Adobe Workfront No

Bitly No

Google Analytics No

Google Drive No

Google Sheets No

Hootsuite No

Lightspeed Retail Yes

Mailchimp No

Microsoft Excel No

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Pricing Details

$15/month

Single to multi-member, medium-to-high intensity campaign URL production across the omni-channel.

Build marketing taxonomies/conventions and UTM links with a click using tagging templates. Fully automated 3-in-1 UTM Builder+URL shortener + QR code generator.

Free Trial Yes

Free Version Yes