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Average Ratings 3 Ratings

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support

Description

Elevate your digital marketing analytics like never before. Are you tired of the tedious task of pulling together data from various advertising platforms? We've got the solution for you. Designed by marketing professionals who sought an improved alternative to current offerings, our tool eliminates the hassle of managing intricate queries in spreadsheets. With our real-time synchronization, your reports are perpetually current. Consolidate your data within Calypsus and seamlessly export it to your preferred applications. Our team of genuine digital marketing specialists is here to address all your inquiries. Effortlessly integrate your favorite online advertising platforms, including Facebook, Instagram, YouTube, Google Ads, Google Analytics, and LinkedIn, with just a single click. Combine platform-specific advertising metrics, such as expenditure data, with any metric from Google Analytics to achieve the comprehensive closed-loop reporting you've always dreamed of. You can categorize your data across various channels by dimensions such as country, customer segment, marketing campaign, or profit margin. We will present this information through detailed reports and visualizations, making it easier for you to understand and act on your marketing performance. Experience the power of streamlined data analysis and take your marketing strategies to new heights.

Description

Introducing the Google Marketing Platform, an all-encompassing advertising and analytics solution designed to enhance marketing strategies and achieve superior outcomes. It offers user-friendly tools ideal for small businesses, providing complimentary resources that optimize your marketing efforts, from website and application analytics to seamless testing features and beyond. For larger enterprises, advanced solutions are available to foster deeper customer relationships, ultimately leading to improved marketing performance through a comprehensive suite of advertising and analytics tools. The platform delivers integrated solutions tailored for every marketer's needs, whether you're seeking assistance with a specific task or aiming for a substantial, long-term collaboration. Google Marketing Platform Partners are equipped with the necessary resources and expertise to help you maximize your marketing potential. We are committed to providing support at every phase of your journey, regardless of whether you utilize just one product or the entire suite of offerings available through Google Marketing Platform. With such diverse options, marketers can find the right fit for their unique objectives and challenges.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Google Ads Yes 
Google Analytics Yes 
DV Publisher Suite No 
Datahive360 No 
Delio Lead Management No 
Firebase No 
Flows No 
Google Campaign Manager 360 No 
Google Display & Video 360 No 
Google Workspace No 
Instagram Yes 
MSIGHTS No 
Mediaocean No 
Onlymega No 
PlaceIQ No 
Sightly No 
TrackAd No 
TrustCommander No 

Integrations

Google Ads Yes 
Google Analytics Yes 
DV Publisher Suite Yes 
Datahive360 Yes 
Delio Lead Management Yes 
Firebase Yes 
Flows Yes 
Google Campaign Manager 360 Yes 
Google Display & Video 360 Yes 
Google Workspace Yes 
Instagram No 
MSIGHTS Yes 
Mediaocean Yes 
Onlymega Yes 
PlaceIQ Yes 
Sightly Yes 
TrackAd Yes 
TrustCommander Yes 

Pricing Details

$50 per month
Free Trial Yes 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Calypsus

Founded

2019

Country

Belgium

Website

calypsus.io

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

marketingplatform.google.com

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Reporting

Customizable Dashboard No 
Data Source Connectors Yes 
Drag & Drop No 
Drill Down Yes 
Email Reports No 
Financial Reports No 
Forecasting No 
Marketing Reports Yes 
OLAP No 
Report Export Yes 
Sales Reports No 
Scheduled / Automated Reports No 

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

Alternatives

Alternatives