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Description

Calton Datx is dedicated to transforming audience measurement through advanced, cloud-based analytics solutions. Our mission is to equip media owners, marketers, and advertisers with current, data-informed insights that enhance campaign effectiveness, amplify viewer interaction, and increase return on investment. Utilizing cutting-edge tools and a metrics system powered by artificial intelligence, we bridge the gap between the accuracy of digital analytics and conventional advertising methods. Calton Datx provides a comprehensive analytics suite designed for the evolving landscape of media performance, whether you are assessing vehicle impressions or foot traffic in urban areas. By offering real-time data, personalized dashboards, and geographic intelligence, we convert raw movement data into strategic actions. Brands are now empowered to assess their impact, refine their placement strategies, and confidently demonstrate ROI, all while adapting to the ever-changing consumer landscape. At Calton Datx, we don’t merely track audience movement; we interpret it into media strategies that drive tangible results and foster lasting connections. Our innovative approach ensures that clients remain at the forefront of audience engagement in an increasingly competitive market.

Description

Synetiq is a pioneering company specializing in emotional data and marketing intelligence, catering to over 80 high-profile advertisers and their agencies throughout Europe. By harnessing advanced biometric technology alongside the newest findings in neuroscience, Synetiq aims to foster business expansion, enhance brand identity, and boost consumer engagement. Gain insights into your audience and competitors, learn from both successes and failures, find inspiration, and reduce production costs effectively. Mitigate risks by safely testing concepts, obtaining authentic feedback, investing in your most promising campaigns, and discovering ways to enhance overall performance. Improve your operational efficiency, adjust creative content in real-time, maintain a competitive edge, and closely monitor market trends. Utilizing state-of-the-art biometric sensors to track brain activity, heart rates, skin responses, and eye movements, we can accurately identify and measure human emotions. Each year, we evaluate thousands of consumers along with numerous video advertisements through our rigorous and standardized approach. The invaluable data we gather not only serves as a reliable benchmark but also empowers our clients to make informed decisions. As a result, Synetiq positions itself as a vital partner in navigating the complexities of modern marketing.

API Access

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API Access

Has API No 

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Integrations

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Integrations

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Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Calton Datx

Founded

2022

Country

Philippines

Website

caltondatx.com

Vendor Details

Company Name

Synetiq

Founded

2014

Country

Hungary

Website

www.synetiq.net

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Product Features

Market Research

Benchmarking No 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management No 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management No 

Alternatives

Alternatives