Compare CallTrackingMetrics vs. Happitu

CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation--resulting in a more personalized customer experience. Find out which marketing campaigns are generating leads or conversions and use that data for automated call flows and to power your contact centre. Our phone, text, online, and live chat tools allow you to unify communications across your organization. CallTrackingMetrics is trusted by more than 100,000 users worldwide to manage communications for their sales, marketing, and service teams. Call tracking features include reliable dynamic numbers insertion (DNI), for session-level attribution, local and toll-free tracking numbers, and omnichannelattribution across calls, texts and form fills. Contact center features include a browser-based softphone and smart routing options.

Elevate your customer experience performance and insights to a new level with Happitu, a robust workforce and scripting platform designed to serve as a dedicated coach for your service team. By providing essential processes, resources, and insights, it empowers your agents to create the ideal customer experience during phone interactions. Happitu meticulously analyzes all of your customer interactions, revealing the true experiences of your clients. With the innovative Happitu Vision feature, every customer call is automatically recorded, thoroughly analyzed, and scored based on various customer experience metrics. The intuitive dashboard quickly highlights areas ripe for improvement in customer experience and allows for detailed examination of specific moments within customer interactions. You can customize metrics to keep track of unique and evolving customer interactions, making it easy to search for calls based on sentiment and pinpointing critical moments. Additionally, Happitu's guidance system supports your agents by providing tailored workflows, adaptive scripting, and dynamic assistance topics to enhance every interaction. This way, your team can continually refine their approach, ensuring that they consistently meet and exceed customer expectations.