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Description
For B2B marketing and revenue teams, proving marketing's impact is incredibly difficult when engagement data is siloed across multiple MarTech tools. CaliberMind is the GTM Intelligence and Multi-Touch Attribution platform that unifies all that chaotic data into one trustworthy source of truth. We provide the complete picture marketers need to finally stop defending their marketing efforts (and the marketing budget) and start proving the value marketing adds to the business. CaliberMind gives marketers the confidence to answer, ‘What’s working?’, tell the story of their contribution, and make smarter investments that drive lucrative sales opportunities and accelerate revenue growth.
Description
Mortar unites your fragmented data to give you a single view of your business so that you can make smarter marketing and business decisions.
1. Monitor and access a unified view of your customers to increase engagement and conversions
2. Increase brand trust through customer segmentation and data governance
3. Unify your data to establish a single, accurate view of your customers
4. Empower multiple teams through unified data
With Mortar, you can now understand the behavioral characteristics of your customers through powerful behavioral and predictive analytics and view this in an easy-to-use dashboard.
API Access
Has API
No
API Access
Has API
No
Integrations
Facebook
Yes
Google Analytics
Yes
Adobe Marketo Engage
Yes
Amazon Redshift
Yes
Clearbit
Yes
Gainsight
Yes
Google Ads
Yes
Google Sheets
Yes
HubSpot CRM
Yes
HubSpot Marketing Hub
No
Integrations
Facebook
Yes
Google Analytics
Yes
Adobe Marketo Engage
No
Amazon Redshift
No
Clearbit
No
Gainsight
No
Google Ads
No
Google Sheets
No
HubSpot CRM
No
HubSpot Marketing Hub
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$119 per month
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
CaliberMind
Founded
2016
Country
United States
Website
www.calibermind.com
Vendor Details
Company Name
MortarAI
Founded
2021
Country
Australia
Website
mortarai.com
Product Features
Account Based Marketing
Analytics
Yes
Campaign Personalization
No
Customer Segmentation
No
Engagement Monitoring
No
Lead Nurturing
No
Lead Scoring
Yes
Progress Tracking
No
Prospecting Tools
No
Target Account Identification
No
Business Intelligence
Ad Hoc Reports
No
Benchmarking
No
Budgeting & Forecasting
No
Dashboard
Yes
Data Analysis
Yes
Key Performance Indicators
Yes
Natural Language Generation (NLG)
No
Performance Metrics
Yes
Predictive Analytics
Yes
Profitability Analysis
No
Strategic Planning
Yes
Trend / Problem Indicators
No
Visual Analytics
No
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
Yes
Customer Journey Mapping
Yes
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
Yes
Customer Journey Mapping
Yes
Multi-Touch Attribution
Yes
Predictive Analytics
No
ROI Tracking
Yes
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Yes
Campaign Management
Yes
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
Yes
Data Matching
Yes
GDPR Compliance
Yes
Personalization
Yes
Predictive Modeling
Yes
