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Description
Caliber is the world's leading stakeholder intelligence company, founded in 2016 and headquartered in Copenhagen. We operate across 50+ countries globally, running thousands of stakeholder interviews every day and translating that data into business action through AI-enabled, multi-source analysis and expert interpretation. Our clients include Airbus, ASML, AstraZeneca, BASF, Okta, ABB, and Novo Nordisk.
Drawing on multiple data sources, stakeholder intelligence gives leading organizations a clearer understanding of the people who matter most to their business. It's always on, powered by AI, and grounded in real data, giving leaders the insight they need to make smarter decisions and protect their brand, reputation, and business with confidence.
What makes Caliber different is combining proprietary data collection, AI-powered analysis, and expert interpretation in one place, so instead of just numbers, you get answers built for your business. Every stakeholder is monitored in real time, anywhere in the world. Perception data is integrated with the signals that actually move your business. And we help make sense of it all, so leadership can make faster, better-informed decisions.
Caliber is built for C-suite executives across Corporate Affairs, Communications, Marketing, HR, Risk, and Investor Relations.
Description
Integrating insights on brand messaging and expenditure across various media platforms is essential for shaping strategy and enhancing performance. Stay vigilant and gain a clear perspective on the advertising efforts of brands, both in traditional and digital spaces, whether on a global scale or a local level. With access to extensive competitive intelligence, you can obtain prompt insights that enable the creation of superior media strategies and maximize business potential. It's crucial to grasp market dynamics and assess how brands allocate their investments across different channels to refine budget distribution effectively. Stay informed about the advertising endeavors of brands and pinpoint new business prospects by evaluating the performance of competitors. Being among the first to observe the innovative messaging and creativity from rival brands within your sector can guide your strategic decisions. Additionally, media owners have the opportunity to adapt to the evolving competitive environment, thereby enhancing their operational effectiveness and overall success. They can delve into the specifics of brand advertising campaigns and determine their own share of voice within the marketplace, allowing for a more strategic approach to their own advertising efforts. Ultimately, this comprehensive understanding fosters an environment where informed decisions can lead to greater industry impact and profitability.
API Access
Has API
Yes
API Access
Has API
No
Integrations
AdClarity
No
Admetricks
No
Bloomberg
Yes
Brandwatch
Yes
CisionOne
Yes
LSEG AlphaDesk
Yes
Meltwater
Yes
Onclusive Social
Yes
RepVault
Yes
Sharpr
No
Integrations
AdClarity
Yes
Admetricks
Yes
Bloomberg
No
Brandwatch
No
CisionOne
No
LSEG AlphaDesk
No
Meltwater
No
Onclusive Social
No
RepVault
No
Sharpr
Yes
Pricing Details
10,000 € annually
Caliber offers flexible, enterprise-grade pricing tailored to the size, complexity, and strategic needs of your organization. Whether you’re tracking a single market or running a global, multi-stakeholder program, you only pay for the intelligence you need — with unlimited dashboard access and real-time insights included.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Caliber
Founded
2018
Country
Denmark
Website
www.groupcaliber.com
Vendor Details
Company Name
Kantar
Country
United Kingdom
Website
www.kantar.com/expertise/advertising-media-pr/advertising-intelligence/competitive-advertising-intelligence
Product Features
Reputation Management
Campaign Management
No
Gamification
No
Response Management
No
Review Generation
No
Review Monitoring
No
Sentiment Analysis
Yes
Social Media Metrics
No
Social Media Monitoring
No
White Label
No
