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Description
CODA (Consumer Data Analysis) is an analytics solution specifically designed for the Fast-Moving Consumer Goods (FMCG) and Retail industries, focusing on the enhancement, clarification, and examination of vast datasets.
With CODA, users can gain insights into various aspects such as:
Market share of brands and competitors,
Distribution metrics,
Comprehensive analysis of categories and sub-categories,
Performance metrics for leading stores and SKUs,
Analysis of market trends,
Evaluation of New Product Development (NPD),
Assessment of pricing strategies,
Impact of promotions on sales growth,
Geographical performance trends,
Analysis of different store formats,
Tracking outlet shares alongside shelf share metrics.
This tool empowers businesses to make informed decisions by leveraging extensive data analysis.
Description
SpendingPulse Next Generation is now accessible in ten different sectors, such as dining establishments, accommodations, and overall retail. It offers detailed spending analysis at both the county and DMA levels, allowing for a comparison between in-store and online purchases. Leverage SpendingPulse Next Generation to better understand performance relative to critical industry sectors, respond to variations in consumer buying behaviors at detailed geographic levels, and take advantage of shifts in consumer spending channels. Supported by a knowledgeable team of economists, Mastercard SpendingPulse delivers valuable market insights derived from national retail sales across all payment methods. The findings from SpendingPulse are informed by aggregated sales data within the Mastercard payments ecosystem, along with survey-based estimates for some additional payment types like cash and checks, ensuring a comprehensive view of consumer spending patterns. This extensive analysis can help businesses optimize their strategies and improve their competitive edge in the market.
API Access
Has API
API Access
Has API
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Integrations
GP Solutions
PulzePay
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Submarine Insights
Founded
2017
Country
United Arab Emirates
Website
submarineinsights.com
Vendor Details
Company Name
Mastercard Data & Services
Founded
1966
Country
United States
Website
www.mastercardservices.com/en/solutions/mastercard-spendingpulse