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Average Ratings 0 Ratings
Description
BrightInfo employs its innovative self-learning JARGON™ algorithm to thoroughly analyze your website pages and assimilate your content offerings. As visitors enter your site, JARGON™ monitors their individual behaviors, juxtaposes these actions against collective trends, and delivers the most pertinent content from your extensive library in real-time, all through an automated process. While many marketers celebrate modest increases in conversion rates, such as a rise from 5% to 6%, BrightInfo adopts a more critical perspective. The stark reality is that over 95% of website visitors—who could potentially become customers—exit without any interaction, often due to a perceived lack of relevance. This phenomenon is perplexing, given that these visitors sought out the website for a specific purpose. They arrive from diverse channels and industries, each carrying unique needs and situated at different points in their purchasing journey. Furthermore, every individual exhibits distinct behavioral patterns based on their personality and attention span, making it difficult to believe that a single website can cater to such varied demands effectively. The need for personalized content delivery has never been more evident.
Description
If-So is a straightforward plugin for WordPress that enables you to modify or insert content on your site tailored to the profiles or actions of your visitors. This tool enhances visitor engagement, boosts conversions, and encourages purchases. You can adjust content based on the geographical location of the visitor, such as their country, city, state, or even continent. Additionally, it allows you to program content updates for specific date ranges and customize displays according to the day and time of the week. You can also captivate your audience by delivering messages in their native language and presenting distinct content to those arriving via a particular link. The plugin offers the capability to tailor messages for visitors referred from specific domains or websites, and it can deliver different content depending on the device being used, whether it’s a desktop, tablet, or mobile. Furthermore, you can modify calls to action based on how many times a user has visited your site, show varied content depending on the visitor's time zone, and personalize experiences for those who have accessed certain pages on your site. Lastly, you can enhance your content effectiveness through split testing, allowing you to experiment with two to four different variations to determine which performs best. This versatility makes If-So an invaluable tool for maximizing your website's potential.
API Access
Has API
No
API Access
Has API
No
Integrations
WordPress
Yes
Adobe Marketo Engage
Yes
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
HubSpot Marketing Hub
Yes
Mailchimp
Yes
Salesforce Marketing Cloud Account Engagement
Yes
Integrations
WordPress
Yes
Adobe Marketo Engage
No
HubSpot CRM
No
HubSpot Customer Platform
No
HubSpot Marketing Hub
No
Mailchimp
No
Salesforce Marketing Cloud Account Engagement
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Pricing Details
$139 per year
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
BrightInfo
Founded
2010
Country
Israel
Website
www.brightinfo.com
Vendor Details
Company Name
If-So Dynamic Content
Website
www.if-so.com
Product Features
Campaign Management
Channel Management
No
Contact Database
Yes
Email Marketing
Yes
Event Triggered Actions
Yes
Lead Management
Yes
Multi-Campaign
Yes
Content Management
Audio Content
Yes
Customizable Templates
Yes
Document Indexing
Yes
E-forms
Yes
Full Text Search
Yes
Image Editor
Yes
SEO Management
No
Text Editor
Yes
Version Control
No
Video Content
Yes
Website Management
Yes
Content Marketing
Audience Targeting
Yes
Brand Management
No
Campaign Management
Yes
Categorization / Grouping
No
Conversion Tracking
Yes
Distribution Management
No
Editorial Calendar
No
Multi-Channel Publishing
Yes
Publish Scheduling
No
SEO Management
No
Social Media Management
No
Video Management
No
Customer Engagement
Analytics
Yes
Churn Management
No
Communication Management
No
Community Management
No
Content Syndication
No
Feedback Collection
No
Gamification
No
Live Chat
No
Video Content
No
Product Features
Personalization
A/B Testing
No
Abandoned Cart Saver
No
Account Based Marketing
No
Behavioral Targeting
No
Campaign Segmentation
No
Content Analytics
No
Contextual Targeting
No
Customer Profiles
No
Experience Management
No
Recommendation Engine
No
Website Personalization
No