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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

BrightInfo employs its innovative self-learning JARGON™ algorithm to thoroughly analyze your website pages and assimilate your content offerings. As visitors enter your site, JARGON™ monitors their individual behaviors, juxtaposes these actions against collective trends, and delivers the most pertinent content from your extensive library in real-time, all through an automated process. While many marketers celebrate modest increases in conversion rates, such as a rise from 5% to 6%, BrightInfo adopts a more critical perspective. The stark reality is that over 95% of website visitors—who could potentially become customers—exit without any interaction, often due to a perceived lack of relevance. This phenomenon is perplexing, given that these visitors sought out the website for a specific purpose. They arrive from diverse channels and industries, each carrying unique needs and situated at different points in their purchasing journey. Furthermore, every individual exhibits distinct behavioral patterns based on their personality and attention span, making it difficult to believe that a single website can cater to such varied demands effectively. The need for personalized content delivery has never been more evident.

Description

Carambola enhances revenue for top-tier publishers by delivering captivating content that actively engages users. Our innovative, interactive content enrichment modules significantly elevate user interaction while simultaneously generating new revenue streams. With our patent-pending technology, we tailor our offerings to perfectly align with the distinctive layout of your site, ensuring optimal presentation of our extensive content library. This user-driven experience is not only visually appealing but also seamlessly integrated, yielding an impressive CPM increase of 25%-45% right from the start. Our solutions are safe, professional, and harmonized with your articles, whether served through DFP or embedded via a single line of JavaScript. Contextual Units can be seamlessly integrated throughout your desktop and mobile pages, providing high-quality, relevant interactive content that feels both native and editorial. Carambola's advanced technology autonomously discerns the context of web pages in real time, employing multiple simultaneous algorithms to identify categories, subjects, personalities, television programs, sports teams, and more, all of which contribute to delivering the most pertinent content to users. As a result, publishers can expect not only increased engagement but also a more tailored user experience that keeps visitors coming back for more.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Marketo Engage Yes 
DV Publisher Suite No 
HubSpot CRM Yes 
HubSpot Customer Platform Yes 
HubSpot Marketing Hub Yes 
Mailchimp Yes 
Salesforce Marketing Cloud Account Engagement Yes 
WordPress Yes 

Integrations

Adobe Marketo Engage No 
DV Publisher Suite Yes 
HubSpot CRM No 
HubSpot Customer Platform No 
HubSpot Marketing Hub No 
Mailchimp No 
Salesforce Marketing Cloud Account Engagement No 
WordPress No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

BrightInfo

Founded

2010

Country

Israel

Website

www.brightinfo.com

Vendor Details

Company Name

Carambola

Founded

2014

Country

Israel

Website

www.carambola.com

Product Features

Campaign Management

Channel Management No 
Contact Database Yes 
Email Marketing Yes 
Event Triggered Actions Yes 
Lead Management Yes 
Multi-Campaign Yes 

Content Management

Audio Content Yes 
Customizable Templates Yes 
Document Indexing Yes 
E-forms Yes 
Full Text Search Yes 
Image Editor Yes 
SEO Management No 
Text Editor Yes 
Version Control No 
Video Content Yes 
Website Management Yes 

Content Marketing

Audience Targeting Yes 
Brand Management No 
Campaign Management Yes 
Categorization / Grouping No 
Conversion Tracking Yes 
Distribution Management No 
Editorial Calendar No 
Multi-Channel Publishing Yes 
Publish Scheduling No 
SEO Management No 
Social Media Management No 
Video Management No 

Customer Engagement

Analytics Yes 
Churn Management No 
Communication Management No 
Community Management No 
Content Syndication No 
Feedback Collection No 
Gamification No 
Live Chat No 
Video Content No 

Product Features

Content Marketing

Audience Targeting No 
Brand Management No 
Campaign Management No 
Categorization / Grouping No 
Conversion Tracking No 
Distribution Management No 
Editorial Calendar No 
Multi-Channel Publishing No 
Publish Scheduling No 
SEO Management No 
Social Media Management No 
Video Management No 

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